Tag: cultural events, entertainment marketing, experiential, festivals, INITIALS, mass participation events, music, Naked Juice, non-alcoholic drinks, PepsiCo, sampling, shopper, shopper marketing, soft drinks
Naked Juice adds Colourtopia to Festival No.6
Naked Juice invited visitors to Festival No.6 in Portmeirion, Wales, to step into the brand’s Colourtopia experience, an experiential activation which the brand has...
Nation’s dogs get VIP treatment
A new experiential marketing company, VIP (Very Important Pooches), has launched to offer brands a route to target dogs and their owners. VIP will be appearing at more...
Duracell sets pace for Great Run
Duracell and the Great Run Series have announced that the Great North Run will feature pacemakers for the first time ever when the runners take to the streets of...
