Tag: loyalty programmes, rewards, Whitepaper
Rewards Matter Most
Mando-Connect’s latest research conducted with YouGov provides yet more evidence that Rewards are the number 1 factor for Brits to join Loyalty programmes. 60% are...
McDonald’s to offer Rubik’s Cube toys with Happy Meals internationally
McDonald’s has signed a deal with The Smiley Company, master licensee for the Rubik’s Cube, for the iconic 1980s puzzle toy to feature in McDonald’s Happy Meal...
Have we seen the end of coalition loyalty programmes?
May 13, 2018
There is a growing trend for brands to create their own loyalty programmes, rather than sign up to coalition loyalty schemes, says Belinda Clark of RAPP UK When...