Tag: IPM, news, partnerships
Three UK launches new sponsorship creative and social media game for the partnership with Channel 4’s Gogglebox
Following Three’s recent announcement as the sponsor of the highly successful Channel 4 series Gogglebox; today the brand launches its sponsorship creative and social...
Leeds agency drives sales for Wagon Wheels
Promotional marketing agency Cat Among The Pigeons has developed a major on-pack promotion for Wagon Wheels featuring BBC Top Gear and the famous racing driver Stig!...
Easyjet Launch Flightsize As Pilots Turn Teacher In Lockdown
Airline EasyJet has today announced the launch of ‘easyJet Flightsize’, a collection of online video lessons, to support parents across the nation still juggling...
Old El Paso Encourages Nation to ‘Unbox Friday’ With New Campaign
Mexican food giant Old El Paso has launched a new campaign to help the UK reclaim the best night of the week – ‘Fajita Friday’. The ‘Unbox (Fajita) Friday’...
National Apprenticeship Week – London South Bank University celebrates nursing apprentices fighting Covid-19 pandemic on NHS frontline
London South Bank University (LSBU) is marking National Apprenticeship Week 2021 by celebrating coming second out of all leading higher education apprenticeship...
The Cybersmile Foundation marks Safer Internet Day 2021 with ‘Think Twice Before You Type’ campaign
The Cybersmile Foundation, with the support of Area 23 – an FCB Health Network Company (New York, NY), today releases its latest multichannel campaign to raise...
Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend
Cadbury has launched a new campaign to support the return of its Find a Legend, Win a Legend promotion. The push was developed in partnership with creative agency ELVIS....
Shoppers are Missing the In-Store Experience and Demand More Convenience from Online Retailers
With all but essential retail currently closed, UK consumers are missing aspects of the in-store shopping experience, according to a new nationwide survey published...
WPP and TikTok announce first-of-its-kind global agency partnership
WPP and TikTok, a leading destination for short-form mobile video, today announced an innovative global partnership to enable WPP agencies and clients to tap into the...
Hovis® Best of Both commits to donating additional loaves to help make 5 million sandwiches for families living in food poverty in 2021
Amidst many consumer challenges over Free School Meals, Hovis® Best of Both® has committed to increasing its support for families living in food poverty by donating an...
