Introducing Our New IPM General Manager, Emma Kirk.


Emma Kirk joins the organisation with a wealth of experience across marketing and events, working within major brands and agencies. Emma has previously held the role of Head of Marketing for Sheffield United Football Club establishing the club’s marketing strategy within the Championship and during their return to the Premier League. She also has valuable experience having worked within various marketing agencies including an IPM member agency.

Board member Peter Kerr commented, “Emma, has a very strong marketing background across both brands and agencies which will align perfectly with our members. Our organisation will benefit from Emma’s drive, enthusiasm and extensive marketing expertise and we hope you will join us in welcoming Emma on board.”

Emma commented on joining the IPM by saying, “I am delighted to be joining the IPM having admired the organisation throughout my career. This is a really exciting time to be coming on board. I am passionate about unifying our members and evolving our services and benefits to align with the industry today.”

Next year the IPM will celebrate its 90th birthday and our members continue to be the lifeblood of our organisation. For more information on membership and upcoming activities email