Category: industry

Global experiential agency TRO sets out big ambitions with new strategic leadership and expansion of creative offering

TRO, the leading brand experience agency, has announced two key appointments in response to the increasing client demand for experiential to play a greater role in the...

Pukka Pies appoints Haygarth

Pukka have appointed Haygarth as their new shopper marketing agency. They will lead all related activities across retail and food service channels, as part of Pukka’s...

Retail fail – C-Suite believe Finance and FMCG are better at mobile-shaped experiences

New research out today reveals the vast majority (92%) of C-Suite decision makers at brands are investing more in mobile technologies this year, aiming to respond to the...

IPM announces shortlist for The Awards 2019

Following an exhaustive, five week judging process – which included detailed online scoring of every submitted campaign and three lively, face-to-face judges panel...

Ingenuity London launches acclaimed new business events in Amsterdam

Ingenuity London, the UK’s leading business development consultancy, announces the launch of its first ever European new business event in Amsterdam on 5th June....

Imagination names Sarah Campbell as Creative Strategy Officer

Global experience agency, Imagination has announced the appointment of Sarah Campbell as Creative Strategy Officer. Sarah joins Imagination’s management team and will...

Initials launches technology and innovation unit LABS with two senior team appointments

Creative agency Initials announces the strengthening of its digital offering through the launch of LABS, which will spearhead a more specialized approach to optimizing...

Blackjack’s Andy DeVito joins digital comms and brand experience agency KVA as Client Services Director

KVA, the digital communications and brand experience agency with a creative soul, has strengthened its leadership team with the appointment of travel retail and...

A Sweet New Business Win for Blue Chip

Following a competitive pitch, Manchester-based Blue Chip has been appointed by US company Sunsweet Growers to handle its shopper marketing and BTL activity for the UK...

Effie Awards entries opens for Best of the Best Europe and Marketing & Business Solutions

The Effie Awards are known by advertisers and agencies globally as the preeminent award in the industry, and recognise any and all forms of marketing communication that...