Category: experiential

VK targets students with free gift packs and club nights

VK, the popular alcopop brand owned by Global Brands, has launched its latest activity to coincide with Freshers and drive sales in the run up to Christmas. The brand...

Revlon creates boxing-ring game for new Juicy Couture fragrance

Revlon have appointed Jackanory to develop and implement engaging experiential activations to drive trial and purchase of Juicy Couture’s brand new fragrance pillar,...

Amazon brings Treasure Truck to UK Freshers’ Fairs

Amazon has teamed up with BAM Student Marketing to help bring Treasure Truck to key Freshers’ Fairs across the UK this September. Treasure Truck is a new way for...

Hotpoint teams up with Jamie Oliver to inspire Fresh Thinking

To help promote their Fresh Thinking campaign, Hotpoint and experiential agency, XYZ, are taking their Fresh Thinking Mobile Kitchen on the road for a tour across the UK...

Franklin & Sons deliver cases of free gin to London offices

Franklin & Sons have launched the #FranklinFriday Gin-stant delivery service, offering office workers across London the chance to receive a free supply of its...

London Designer Outlet launches Check In To Win

Haygarth have partnered with London Designer Outlet to launch their first ever promotion-led experiential activation: Check In To Win. The travel-themed activation...

Dead Man’s Fingers spiced rum creates a barbershop focusing on craniums rather than hair

To launch their new Cornish spiced rum in London, Dead Man’s Fingers has created ‘SkullCuts,’ a unisex barbershop specialising only in ‘close to the bone’...

Santander launches ‘Tour de Force’ lead by Dame Jessica Ennis-Hill

Dame Jessica Ennis-Hill recently helped Santander and Transport for London (TfL) launch the UK’s first sightseeing cycle tour of landmarks linked with pioneering and...

Paddy Power prepares for the Pope with giant drive thru confession box

Paddy Power have given ‘lapsed Catholics’ the chance to get in a quick confession before the Pope’s upcoming visit to Ireland in a new mischievous...

Merlin appoints HeyHuman to promote world-first conservation project

Behavioural communications agency HeyHuman has been appointed by Merlin Entertainments as lead creative for a world-first conservation project for the SEA LIFE TRUST....