Tag: beauty, Body Shop, charity, charity partnership, cosmetics, digital, ethical marketing, mobile, mobile marketing, mobile solutions, mobile wallets, shopper, shopper marketing, Urban Airship
The Body Shop uses Urban Airship’s Mobile Wallet for anti-animal testing campaign
The Body Shop has partnered mobile marketing specialists Urban Airship to launch a mobile wallet pass with the latest news and signature counts for its Forever Against...
GLACÉAU geo-targeted DOOH push
GLACÉAU smartwater is running a geo-targeted ‘hyper-local’ Digital Out-Of-Home (DOOH) campaign which shares tips from celebrities, fashion experts and other...
Tim Mason becomes Eagle Eye CEO
Tim Mason, the former Deputy Chief Executive Officer of Tesco who was named as Non-Executive Chairman of marketing technology platform Eagle Eye in January 2016, has now...
The Four Rs: measuring the effectiveness of online marketing from screen to store
Jun 21, 2017
David Tymm of secure digital voucher provider i-movo suggests a new approach to bridging the gap between online marketing activity and what consumers actually...