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technology, reward and motivation solutions

Ovation Incentives and GC Incentives announce strategic partnership

Ovation Incentives, the London-based technology-focused performance improvement agency, has signed a strategic marketing alliance with GC Incentive, a leading US...

When it comes to buying home and kitchen appliances, British consumers admit that the right reward is just as important to them as quality of product, according to new research. The independent study of 2,000 British adults, commissioned by 360 Insights, a global leader in ‘Software as a Service’ platforms for marketers

Promotions as important as quality for UK consumers buying white goods, research says

When it comes to buying home and kitchen appliances, British consumers admit that the right reward is just as important to them as quality of product, according to new...

Andrew Rae of incentives and rewards agency The Black Tomato Agency argues for the value of rolling out the red carpet to attract and retain key customers.

Prize Management: Reward to Retain

Andrew Rae of incentives, rewards and prize management company The Black Tomato Agency argues for the value of rolling out the red carpet to attract and retain key...

Promotional risk management consultancy Umbrella has appointed Nicola Christie as its new Client Services Director. Christie joins Umbrella from McCormick, the global leader in herbs and spices.

‘Spice girl’ joins Umbrella as Client Services Director

Promotional risk management consultancy Umbrella has appointed Nicola Christie as its new Client Services Director. Christie joins Umbrella from McCormick, the global...

Jonathan Grey, Founder and CEO of Ovation Incentives, the technology-led global rewards and recognition specialist, has been named as the new President of the Incentive Marketing Association Europe.

IMA Europe names Ovation Incentives CEO new President

Jonathan Grey, Founder and CEO of Ovation Incentives, the technology-led global rewards and recognition specialist, has been named as the new President of the Incentive...

Building a strong third party sales channel is essential to success in certain industries, including the telecoms, technology and automotive sectors says Adam Whatling of Love2shop Business Services

Improving the effectiveness of channel incentives

For brands and services that sell through third-party channels, creating a strong and effective incentive program delivers real benefits, says Adam Whatling of incentive...

Creative agency Above+Beyond has chosen to celebrate the realities of Christmas with an initiative which focuses on the ‘true scents’ of the season and wishing marketers a 'Smelly Christmas'.

Above + Beyond focuses on ‘wonderful imperfections’ of Christmas

Creative agency Above+Beyond has chosen to celebrate the realities of Christmas with an initiative which focuses on the ‘true scents’ of the season and wishing...

Promotional and loyalty travel specialists Inspire has opened an office in Brazil following demand for travel-related sales promotions in South and Central America.

Promotional travel expert Inspire opens Brazil office

Promotional and loyalty travel specialists Inspire has opened an office in Brazil following demand for travel-related sales promotions in South and Central America. The...

Integrated agency BBD Perfect Storm is challenging people to keep DeFrosty the Snowman ‘alive’ by tweeting to power the freezer he resides in. BBD Perfect Storm will spread further goodwill by donating 10p to Evelina Children’s Hospital for every tweet.

Tweet to save DeFrosty the Snowman!

Integrated agency BBD Perfect Storm is challenging people to keep DeFrosty the Snowman ‘alive’ by tweeting to power the freezer he resides in. BBD Perfect Storm will...

Virgin Experience Days has launched its 2016 marketing Christmas campaign, with an animated film which aims to remind people of the everlasting magic of memories.

Virgin Experience Days Xmas Campaign

Virgin Experience Days has launched its 2016 marketing Christmas campaign, with an animated film which aims to remind people of the everlasting magic of memories. Set to...