Last Friday saw the official launch of new IPM Member, Relish Agency. The brand partnership agency, part of the Kin + Carta Connective, invited a collection of their clients from the FMCG & Fashion world to their Bath HQ to show off the great and the good of their city.
With a variety of clients including ASOS, Mondelez, L’Oréal & Ferrero in attendance, Relish were keen for everyone to meet and mix. Guests were invited to a champagne reception, before being split into teams and setting off on a treasure hunt designed to showcase what Bath has to offer.
Teams were given clues which took them round Bath’s historical landmarks, whilst allowing them to experience local delicacies, including wine, whisky and cheese tasting. Teams then worked their way to the final secret venue by completing the treasure hunting task, with a series of mini-challenges along the way including photo opportunities and Relish’s own ‘Flossing’ challenge.
Once all teams had deciphered their clues and made it to the final venue Kin + Carta, CEO J Schwan gave a welcome toast and announced the winning team. With the night underway, guests were treated to drinks, food and live music.
In attendance was the IPM’s own Paul Cope, who said: “It was fantastic to be part of the launch event for this brilliant agency. We’re proud to have them as a member and look forward to supporting their success in 2019 and beyond.”
Relish Director, Jonny Hall, said: “We are thrilled that so many of our clients made the trip over to visit us in Bath. Relish is all about bringing brands together and providing a great experience which I feel we have achieved with this launch.”
If you’d like to speak to Relish, contact Jonny Hall at Jonny.Hall@relishagency.com