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Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend

Cadbury has launched a new campaign to support the return of its Find a Legend, Win a Legend promotion. The push was developed in partnership with creative agency ELVIS....

WPP and TikTok announce first-of-its-kind global agency partnership

WPP and TikTok, a leading destination for short-form mobile video, today announced an innovative global partnership to enable WPP agencies and clients to tap into the...

The growing use of freelancers could be vital to the industry’s success

Pavel Shynkarenko, founder of Flime.com, shares advice on effectively managing freelancer contracts In today’s global economy, freelancers and contractors play a vital...

Incentive travel: the angles

Alex Agertoft, Sales and Marketing Executive at Black Tomato Agency shares his insight on how brands and agencies can create the best travel incentives.  The best...

IPM Awards entries close in one week

The IPM has announced that there is just five working days to submit your 2018 promotional marketing and brand activation campaigns to the IPM Awards 2019, one of the...

Pitching is like a bowl of Chilli

Well if “Life is a box of chocolates” as Forest Gump said, then it’s amazing how similar pitching for new business resembles making a bowl of chilli!...