News

week 1

‘No Time To Die’ star Daniel Craig announces search for talented James Bond fans

EON Productions, Metro Goldwyn Mayer Studios (MGM), Universal Pictures International and United Artists Releasing have launched a global initiative challenging the most...

broccoli

Everyone Active is giving customers the chance to win a France retreat

The campaign aims to encourage new customers to join Everyone Active on a fitness membership and reward existing customers who show commitment to their fitness goals by...

paul featured image

IPM Bitesize creative profile: Margate

OK, let’s start with a quick word association exercise… What immediately springs to mind when you hear the name ‘Margate’? Rain-soaked family days out at the...

mars agency featured image

Shopper marketing trends 2020

Darren Keen, CEO International Markets at The Mars Agency, runs through the seven key trends which will shape the shopper marketing landscape over the next 12 months....

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Hornby to celebrate 100 years at London Toy Fair

Hornby are celebrating 100 years supplying iconic toys and collector’s items at their stand B20 at The London Toy Fair at Olympia 21st – 23rd January 2020. The event...

easter egg hunt

Cadbury Creme Egg launches ‘EATertainment’ VOD platform

Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...

slimfast

SlimFast UK teams up with HeyHuman to launch Kelly Brook ‘Works for Me’ campaigns

Behavioural communications agency HeyHuman is launching two new campaigns fronted by Kelly Brook to promote SlimFast UK’s range of meal replacement shakes, bars and...

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The top 10 most read campaigns of 2019

As another year of IPM Bitesize comes to an end, we thought we would summarise the ten most read campaigns of 2019. Descending from 10, we have… 10. Müller Rice...

ZEAL creative IMC

ZEAL Creative wins a record seven awards at IMC European awards

ZEAL Creative continues its reign with seven wins at the Integrated Marketing Communications (IMC) 2019 Awards in Europe. The IMC Awards recognise the most effective...

Twelve agency topgolf

Topgolf tees up the UK to ‘Go out swinging’ in 2020

Topgolf has created three social films to show that its all-inclusive entertainment venues are a regular ‘to do’ for all social groups. Twelve Agency has created a...