News

Gold

Gold reveals ‘Ghost Billboard’ to promote Dad’s Army: the Lost Episodes

To celebrate the release of Dad’s Army: The Lost Episodes on Gold, UKTV has unveiled an army-recruitment style out of home ad campaign which has been specially...

Shopp[er

UK shoppers fighting back against online retailers who fail to deliver

UK consumers are fighting back against online retailers that fail to deliver, a new research report of what the UK public expects from retailers when shopping online,...

Mcdonalds nuggets

Leo Burnett London and McDonald’s create hype brand ‘Schnuggs’ to launch spicy chicken McNuggets

McDonald’s and Leo Burnett London have launched a campaign called ‘Schnuggs’ celebrating the release of new spicy chicken McNuggets, the latest addition to its...

CloudNine Featured Image

The extraordinary benefit of delivering a positive prize experience

Sophie Chambers, Director at Cloud Nine Incentives, explains how a positive prize winning experience can ensure consumers brand loyalty and positive brand reputation. ...

Vogue

Vogue partner with Garnier, Dyson and Laura Mercier for beauty event

For the second year running Vogue House will be opening its doors for Five Days of Vogue Beauty – a programme of experiential and immersive events...

Launderette

Hendrick’s Gin and Space create Launderette experience

Creative agency, Space, has developed a experiential campaign to bring premium gin Hendrick’s unconventional world to life this summer. The portal is a nod to...

week 33

Grey Goose hosts summer cocktail experience in Convent Garden

Grey Goose has popped up in Covent Garden’s East Piazza, inviting consumers to celebrate moments big and small throughout the summer. Delivered and built by agency,...

Pokemon

Pop-up Pokémon center to open in London this October

The Pokémon Company International is excited to announce its plan to open a special pop-up Pokémon Center retail in London this October. Located in Westfield...

enable promotional marketing

Major sponsorship deal puts historic Axbridge Pageant on the road

Enable Promotional Marketing is providing a package of funding and expertise in support of one of the UK’s most famous community pageant, the Axbridge Pageant in...

Brass featured image 2

The benefits of partnership on-pack promotions

Joanne Schofield, Shopper Group Account Director at Brass Agency, shares how to deliver successful on-pack promotions within a set budget.  They say a problem shared...