Category: experiential

GottaBe! Team up with NHS to make COVID-19 vaccinations accessible to minority groups

With much misinformation, the uptake of the COVID-19 vaccination has been low within ethnic minority groups. GottaBe! together with the NHS, began raising awareness on...

Don’t forget the human: the importance of staffing

By Gemma Moore, Staffing Director at TRO With IRL experiences on the rise, the importance of people – the face of those experiences – should be high on the list of...

GottaBe! Anniversary Rebrand

In celebration of their 14th birthday GottaBe! have revealed their new logo. When they launched back in 2008, the market demanded bold logos, but in more recent times,...

SpaceandPeople Announces New Website For Brands and Agencies

ExperientialSpace.co.uk showcases prime locations for brand activations throughout the UK SpaceandPeople are pleased to announce that they are now offering brands and...

THE PRODUCERS ANNOUNCES NEW MANAGING PARTNER

As part of the agency’s expansion and growth plan, Kate Umfreville moves to Managing Partner of award-winning creative experiences agency, The Producers. Umfreville...

SMARTY MOBILE LAUNCHES POP-UP SPEED DATING VIDEO GAME BAR FOR THE PUBLIC TO REDISCOVER ICONIC CLASSICS AND FIND NEW GEMS FOR ONE DAY ONLY

Just before Bonfire night SMARTY’s ‘Date the Game’ bar will help gaming fans reignite the flame on their relationship with gaming, with a speed dating game session...

Mind the knowledge gap: Retailers miss out on £15bn per year due to poor advice instore

1 in 10 shoppers have cancelled a planned considered purchase due to poor instore advice – Gen Z most likely to seek out experts – Gekko urging retailers and...

N2O SPEARHEADS NEW INFLUENCER MARKETING SERVICE TO CONNECT BRAND EXPERIENCES ON- AND OFFLINE

The UK’s number one experiential marketing agency, N2O, has created a dedicated team after a huge increase in appetite for influencer marketing from clients N2Ocial...

Re:Claim Street Festival – A great success with GottaBe!

Re:Claim Street Festival was a brand new FREE city centre mass participation event featuring music, sports, arts gaming and more. With live performances, activities,...

Growing under the radar: the role of experience in an age of hyper-convenience

From Weezy to Getir to Zapp, the pandemic accelerated a new wave of delivery services, touted as the “Netflix of grocery” currently expanding across UK cities. While...