Category: Digital

Three UK encourages the nation to ‘Keep on Connecting’ in new TV campaign

31 July 2020:  Three UK launches its new TV campaign, celebrating the unique and novel ways connectivity is helping us to cope, keeping us distracted, allowing us to...

Paperboyo Launches Paper Mario: The Origami King

In July, PrettyGreen, an independent, award-winning, creative agency for PR Less Ordinary, worked with Nintendo to partner with Paperboyo to launch Paper Mario: The...

A Spectacular Line-Up For We Are FABULOSO Friday 31st July, Saturday 1st & Sunday 2nd August 2020

Crown Brands Live would like to take this opportunity to thank Jean-Paul Gaultier for their continuous support with the LGBTQ community and Brighton & Hove Pride...

Barilla – Virtually Perfect

Barilla responded to Lockdown with Virtually Perfect – a celebration of Italian food and its power to bring people together. When Lockdown shelved Barilla’s plans...

IMMERSIVE COMMUNICATION STUDIO, CASSETTE, LAUNCHES VIRTUAL EVENT PLATFORM

Cassette has launched an innovative platform to recreate experiences found in the real world, offering customers and brands a familiar setting to connect, learn and...

IPM PRESIDENT LORD BLACK STATES “IPM WILL HAVE A CRUCIAL ROLE TO PLAY IN SHAPING THIS DEBATE”

The IPM is delighted to see that the Committee on Democracy and Digital Technologies, Chaired by Lord Puttnam, issued their report yesterday recommending that the...

The challenges in the ‘normalisation’ of retail marketing

So as the world looks to accelerate the post-peak recovery, it seems the ever-changing world of retail must change again. Inevitably, customer confidence has taken...

The Future of Experiential Marketing

The Park has released a new report focusing on the future of experiential marketing – a technique for growing brands and proving what they’re about. Drawing on...

How have consumer shopping habits changed since the lockdown? Part 2

This is the second part of how shopping habits have changed since the lockdown. In Part 1 we looked at the rise of The Weekly Shop and Shopping Local, and what this...

How to hire promo staff safely after Covid-19

In February 2020, experience staff had our busiest year forecast yet – we were in the middle of a hugely successful London retail pop up store and were quoting for the...