Tag: brand activation, campaign, experiential, Mentos, promotional marketing, shopper
Mentos to ‘sweeten up’ the category with compliments
Mentos is investing £1.6m in its biggest campaign of the year. The new limited edition product aims to bring people together and inject a dose of innovation into the...
MRM says yes Mentos
Marketing services experts Multi Resource Marketing (MRM) is working with the world’s second biggest selling candy brand, Mentos, on its Me&You on-pack loyalty...
London Cabs can’t say No To Mentos
Mentos has taken its ‘Who Says No to Mentos’ campaign to the streets of London with a high profile taxi takeover activation. This latest promotional campaign...
