Category: Uncategorised

Branston Teams Up with Netflix’s That Christmas to Spread Festive Cheer

Branston partners with Netflix’s That Christmas to spread festive cheer through disruptive in-store activations for shoppers.

IPM Awards 2024: And the Winners Are..

Celebrate the stars of promotional marketing at the IPM Awards 2024, where creativity, innovation, and impact take centre stage.

Duncan McNair Wins The Law Society’s Legal Hero of the Year 2024 for Ground-breaking Animal Welfare Advocacy

Duncan McNair Wins The Law Society's Legal Hero of the Year 2024 for Ground-breaking Animal Welfare Advocacy

Fresh Beginnings in Scotland for Leading Global Brand Experience Agency, The fresh Group

Manchester based The Fresh Group is expanding north of the border with the opening of an office in Edinburgh.

TRO Drives Automotive Passion at Goodwood Revival 2024

TRO Drives Automotive Passion at Goodwood Revival 2024

Peel, Play, and Win! The Magic of McDonald’s Monopoly Returns

Discover the magic behind McDonald's Monopoly, one of the most iconic and successful promotions in history. Uncover how this campaign continues to engage customers, with...

Giant Pink Cat Surprises Passersby at Waterloo Station

A giant pink cat hologram surprises commuters at London Waterloo...

The Power of Personalisation: How Coca-Cola’s “Share a Coke” Became a Marketing Masterclass

Dive into the story behind the 'Share a Coke' campaign—a marketing masterclass in personalisation.

Lounges.tv Disrupts Streaming with Creator-First Revenue Model

Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...

Behavioural Science Meets Creativity

By Sara Bru-Garcia on Behalf of The Together Agency Whether it’s getting people to buy a product or persuading them to use a service, we’re in the business of...