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Zeal - grocery report

Grocery shopper behaviour in the age of COVID-19 report

April 2020, ZEAL Creative, the UK’s most effective brand activation agency, has launched a new strategic white paper exploring how the Coronavirus pandemic has...

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#TBT: Top 3 Easter 2019 campaigns from brands you wouldn’t expect

Easter is not only a busy time for consumers, traditional marketeers and the chocolate industry, but it can also be eventful for some less obvious practitioners. Below,...

Toosie Slide - Brand Culture

TOOSIE SLIDE – THE SONG BORN OF A PANDEMIC

Ben Hubbard, Brand Partnerships Manager at Brand Culture says in a worldwide socio-economic shift, such as we are experiencing now, there are inevitably winners and...

Mani Roberts - Covid 19 piece - image

A Business Guide to Surviving Covid-19

The IPM’s very own Regulatory Affairs Manager Mani Roberts shed lights on the effects of Covid-19 on our industry and support measures available for businesses...

The Big Issue campaign

The Big Issue magazine is now available to purchase in Sainsbury’s & McColl’s retail outlets

The Big Issue is now stocked in major retailers to support vendors who are unable to sell on streets of the UK for the foreseeable future in wake of Coronavirus crisis....

Brand Culture - Life imitate art image

“Stay at home, have a cup of tea and wait for all this to blow over.” How life really can imitate art

Ben Hubbard, Brand Partnerships Manager at Brand Culture provides some excellent examples of how our current state of life is imitating art. In these strangely surreal...

Zeal

ZEAL Creative celebrated as UK Elite Creative Agency

The UK’s most effective brand activation agency, ZEAL Creative, has been identified as one of the country’s top-performing independent creative agencies by leading...

Kylie

EXCLUSIVE! Electric Live announce pop legend, Kylie, as Brighton and Hove Pride 2019 Saturday headliner

IPM Members, Electric Live, are excited to announce Aussie pop legend, Kylie, will be headlining Brighton and Hove Pride at Preston Park on Saturday 3rd August 2019....

Piccolo Foods is launching a charity campaign, One for One, which aims to distribute at least 100,000 of its range of pouched organic fruit and veg purées to families in need.

Piccolo Foods launches One for One campaign to donate 100,000 meals to struggling families

Piccolo Foods is launching a charity campaign, One for One, which aims to distribute at least 100,000 of its range of pouched organic fruit and veg purées to families...

Strongbow rounded off a summer of festival action with a huge live activation at Victorious Festival in Portsmouth over the weekend of August 26th/27th.

Strongbow rounds off epic summer with Victorious Festival activation

Strongbow rounded off a summer of festival action with a huge live activation at Victorious Festival in Portsmouth over the weekend of August 26th/27th. The iconic cider...