Category: News

Initials launches technology and innovation unit LABS with two senior team appointments

Creative agency Initials announces the strengthening of its digital offering through the launch of LABS, which will spearhead a more specialized approach to optimizing...

Highland Spring promotes the importance of everyday Hydration with the launch of its new ‘A to Anywhere’ Campaign

Highland Spring introduces ‘A to Anywhere’ – the latest strand in its ‘Brave by Nature’ multi-channel brand campaign. With 89% of consumers not drinking enough...

Jackanory creates All Bar One takeover to highlight Chambord’s ‘Live Rose Tinted’ campaign

To raise awareness of Chambord’s ‘Live Rose Tinted’ campaign and drive sales of the French black raspberry liqueur, Jackanory have created a full exterior and...

Blackjack’s Andy DeVito joins digital comms and brand experience agency KVA as Client Services Director

KVA, the digital communications and brand experience agency with a creative soul, has strengthened its leadership team with the appointment of travel retail and...

The people behind the tech

Helen Hanson, Founder of Hel’s Angels shares the importance of the people behind the technology in brand experiences, and how this combination can be used to curate...

A Sweet New Business Win for Blue Chip

Following a competitive pitch, Manchester-based Blue Chip has been appointed by US company Sunsweet Growers to handle its shopper marketing and BTL activity for the UK...

SEGA chooses BRIDGE for UK promotion of Team Sonic Racing

SEGA Europe has appointed partner marketing experts BRIDGE to create a brand partnership campaign supporting the release of ‘Team Sonic Racing’ throughout...

Effie Awards entries opens for Best of the Best Europe and Marketing & Business Solutions

The Effie Awards are known by advertisers and agencies globally as the preeminent award in the industry, and recognise any and all forms of marketing communication that...

Comedian Harry Hill joins Beano to hunt for Britain’s funniest primary school class

Iconic British comedian and author Harry Hill has been announced as special guest judge in Beano’s nationwide search to find Britain’s Funniest Class. Teachers up...

Aperol is marking 100 years with a Big Birthday Social

Aperol is marking it’s 100th birthday in true Italian style this summer, inviting Londoners and Mancunians to immerse themselves in a world built for endless...