Category: News

Mastercard creates ‘Contactless Tackle’ experience ahead of Rugby World Cup 2019

Mastercard unveiled a first of its kind virtual reality (VR) tackle, allowing members of the public to feel the power of a professional tackle, using a haptic feedback...

Bateman promoted to Business Director as Experience12 continues year of expansion

Experience12, the pop culture marketing agency, continues its year of growth as George Bateman is promoted to Business Director. George is the first person to hold this...

David Walliams’ World’s Worst Children books make McDonald’s Happy Readers debut

McDonald’s launches its latest Happy Readers campaign as research from the National Literacy Trust reveals that almost a fifth (19%) of children aged 5 to 8 don’t...

Revlon opens 24hr Beauty Salon in London to celebrate its colorstay foundation

Revlon is opening a beauty salon in London’s for  24 hours with complimentary treatments to the public for an exclusive 24 hours only in celebration of America’s...

Mini makes Goodwood revival debut

2019 will see MINI make its first ever appearance at Goodwood Revival. Following its world premiere at the Frankfurt Motor Show, MINI will be showcasing the brand-new...

Data transfers in the event of a no deal Brexit

Are you a UK agency or brand running a promotion in Ireland? If so you may be transferring personal data of Irish entrants from an organisation Ireland to the UK and you...

ROALD DAHL STORY COMPANY BUILDS EXCITING AND DIVERSE PARTNERSHIPS FOR ROALD DAHL DAY 2019

With Roald Dahl Day on September 13th, the Roald Dahl Story Company has announced a number of bespoke activities, products, promotions and partnerships… PAPERCHASE As...

CONNECTING WITH CONSUMERS IN THE GOLDEN QUARTER 2019

The ‘Golden Quarter’ is upon us. Christmas is just 14 weeks away, and we all know that getting your fair share of standout is a huge challenge. Consumers are no...

BIRDS EYE LAUNCHES ‘FIRST PLATES’ – A UNIQUE DINING EXPERIENCE JUST FOR KIDS

This September, Birds Eye is opening a colour-packed and interactive children-only restaurant with a difference in Holborn. Many parents identify their children as picky...

jfdi launches its New Business Barometer for 2020 with £5 for each completed survey donated to Mind*

jfdi partnered with the IPM in 2019 to train and support agencies with their growth ambitions, and integral to this growth are New Business Directors, whose painstaking...