Tag: news, opinion, shopper retail
“Amazon, sadly…”
Emily Sathianathan, Business Development Director at tbk, shares new research that reveals shoppers attitudes towards the future of retail. The success of online...
Mando partnered with Vodafone to launch Leap Year payday promotion
Mando has worked with Vodafone’s VeryMe team on their Leap Year Payday promotion on 27th February. Vodafone VeryMe Rewards gave customers a chance to win an extra...
Special honour at The IPM Awards: “Twenty Over 20”
The IPM Awards 2020 represents our annual celebration of the incredible and ground-breaking work that takes place across the promotional marketing industry and beyond....
Sunsweet create ‘Feel Good with Sunsweet’ campaign offering consumers the chance to win
Blue Chip were tasked with creating a cost-effective and simple campaign that married together the goodness of Sunsweet prune juice, and the ever-growing trend for...
Grazia partners with intu to launch first brand-building event
intu has partnered with Grazia to launch the magazine brand’s first beauty and wellness weekend at intu Trafford Centre later this month. A series of pop-up...
What Rewards do Brits really want?
Charlie Hills, MD & Head of Strategy at Mando-Connect, shares the latest insights from brand new research with YouGov, including the types of rewards Brits really...
Apple launches workshops titled “She Creates” to celebrate International Woman’s Day
Apple will host a series of sessions titled “She Creates” worldwide to mark International Woman’s Day and highlight inspiring female creators using...
A third of Gen Z shoppers research health and beauty products online but still buy in stores
New data has revealed that the UK’s latest generation of digital natives are actually the most likely to go online to investigate their health and beauty product...
An investigation of brands leveraging entertainment
Ben Hubbard, Brand Partnerships Manager at Brand Culture, shares how leveraging entertainment can prove a powerful and innovative way for brands to connect with...
Cadbury Creme Egg brings EATertainment streaming platform to life with retro video shop experience
Cadbury Creme Egg is bringing its recently-launched EATertainment streaming platform into the real world with a retro video shop experience, exclusive to John Lewis...
