Energizer helps make Christmas last longer in multi-market promotion


Energizer are helping make the spirit of Christmas last even longer by teaming up with Photobox, a market leader in personalised gifts.

Rolling out in major retailers and grocers across UK, Italy, Germany, Australia and New Zealand, the gift with purchase promotion offers every consumer buying an Energizer product £10 off personalised gifts when they spend £25 or more with Photobox.

Meanwhile, a further 18 Energizer markets across the Middle East, APAC and EU are running a retail promotion of an equally celebratory tone. Energizer’s Make A Wish campaign invites consumers purchasing any Energizer product to make a wish for a gift up to a certain value. After entering their wish via a dedicated website, consumer will be entered into a prize draw, with lucky winners having their wishes come true.

Both campaigns were developed by Energizer’s international promotions agency, Brand Culture. The agency’s previous multi-market shopper activations  have helped contribute to Energizer becoming the No1 battery brand in Europe.