News

The IPM Football & Netball Tournaments on May 24th 2016 at Play On Sports in London’s Whitechapel saw 16 teams take part, 7 in netball and 9 in football.

IPM Football & Netball Tournaments

The IPM Football & Netball Tournaments, held on May 24th 2016 at Play On Sports in London’s Whitechapel, saw 16 teams take part, seven in the netball and nine in...

Swedish fruit cider brand Kopparberg is backing its new Fruit Lager with a campaign including press, experiential, social media, digital and outdoor.

Kopparberg Fruit Lager campaign

  Kopparberg, the Swedish fruit cider brand, is supporting the roll-out of its new Fruit Lager product with a new heavy-weight marketing campaign including...

Sports social app Sportlobster is giving fans the chance to win €1m this summer with its €1 million Euros Predictor competition, which challenges consumers to predict the exact outcome of Euro 2016.

Sportlobster €1m competition

Sports social app Sportlobster is giving fans the chance to win €1m this summer with its €1 million Euros Predictor competition, which challenges consumers to...

Creative agency whynot! thinkpeople has announced a key partnership with Stirling University’s Management School.

whynot! links with Stirling Uni management school

Creative agency whynot! thinkpeople has announced a key partnership with Stirling University’s Management School. The partnership will allow the agency to work with...

Storck UK is launching its first UK on pack promotion for its Toffifee brand, offering the chance for consumers to win money off family adventures.

Toffifee first UK on pack promotion

Confectionery company Storck UK is launching its first UK on pack promotion for its Toffifee brand, offering the chance for consumers to win money off family adventures....

Molson Coors, one of the UK’s biggest brewers, has revealed its promotional plans for Carling in the lead up to 2016’s ‘summer of football’.

Carling celebrates 2016 football summer

Molson Coors, one of the UK’s biggest brewers, has revealed Carling’s promotional plans in the lead up to 2016’s ‘summer of football’, centred around the Euro...

The IPM has launched The COGS Awards 2016, the service partner recognition programme. The entry deadline is 12.00 midday on Monday July 11th 2016.

The IPM COGS Awards 2016 opens!

The IPM has launched The COGS Awards 2016, the recognition programme for service partners, and is encouraging members and non-members alike from service sectors such as...

The Economist has launched the latest in its multi-award-winning Discomfort Food campaign, where potential subscribers are offered a free sample of food or drink which many might find repellent.

Economist sewage coffee challenge

The Economist has launched the latest in its multi-award-winning Discomfort Food campaign, where potential subscribers are offered a free sample of food or drink which...

Heineken is bringing its Heineken Light lower alcohol beer to Europe, with a launch in Ireland supported by on and off trade sampling and digital couponing.

Heineken Light digital sampling in Ireland

Dutch-based global brewing giant Heineken is bringing its Heineken Light lower alcohol beer to Europe for the first time, with a launch in Ireland supported by on and...

Kinder Bueno is offering purchasers the chance to win £100 Virgin Experience Days cards in its ‘Win a Bit of Different’ on-pack promotion.

Kinder Bueno ‘Win a Bit of Different’

Kinder is offering purchasers the chance to ‘Win a Bit of Different’ in its latest on-pack promotion for its Kinder Bueno brand, with up to 30,000 £100 Virgin...