Category: industry
Camille Walala installation teases new Lego arts and crafts building concept
Artist Camille Walala unveiled her interactive work at Coal Drops Yard in London’s Kings Cross to introduce the new 2D play concept from the LEGO Group – LEGO®...
N2O brings Bobbi Brown’s wellness brand to the UK with an interactive experiential activation
Award-winning experiential marketing agency N2O is bringing to life the launch of Evolution_18, a wellness brand devised by Bobbi Brown which is brand new to the UK...
Hel’s angels launches new agency proposition and rebrands as Hel’s
Hel’s Angels, the ‘people powered’ brand engagement and live events agency, is launching a dedicated Activations division led by Founder Helen Hanson, as part of...
Creative media gender pay gap could take more than a decade to close
Pay equality was a running theme throughout the last election and plans were announced to close the gender pay gap by 2030 in the UK. However, the creative media...
Hornby to celebrate 100 years at London Toy Fair
Hornby are celebrating 100 years supplying iconic toys and collector’s items at their stand B20 at The London Toy Fair at Olympia 21st – 23rd January 2020. The event...
Cadbury Creme Egg launches ‘EATertainment’ VOD platform
Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...
The top 10 most read campaigns of 2019
As another year of IPM Bitesize comes to an end, we thought we would summarise the ten most read campaigns of 2019. Descending from 10, we have… 10. Müller Rice...
ZEAL Creative wins a record seven awards at IMC European awards
ZEAL Creative continues its reign with seven wins at the Integrated Marketing Communications (IMC) 2019 Awards in Europe. The IMC Awards recognise the most effective...
Crown Talent & Media Group launches Crown Brands Live experiences division, with Culture Liverpool for Good Business Festival
Crown Talent & Media Group has today announced it has appointed Jack Horlock as managing director of a new division, Crown Brands Live, to bring together a dedicated...
OK Boomer – look what you’ve gone and done!
Andrew Ryan, Director at Halo Promo Risk, shares how ageism in marketing plans should be avoided at all costs. As if getting old isn’t challenging enough for us Baby...
