Leeds-based agency Brass Shopper expanded its client service team following a number of new client wins, including Quorn, Costcutter Supermarkets Group, Soreen and JTF.com.
Brass Shopper team, part of the £13m turnover Brass group, has also launched a new brand identity and a dedicated website www.brass-shopper.com to showcase its approach, recent campaigns and the breadth of instore and online services now offered.
These range from on pack promotions to experiential campaigns, point of sale to online advertising and are complemented by a comprehensive retail media planning and buying team.
The latest recruit to the expanding Brass Shopper team is Ellie Staveley, who joins to work on multi-channel campaign delivery for Kellogg’s, Kinder Surprise, JTF.com and Superbreak. Meanwhile, Lawrence McNally has been promoted to shopper account manager.
Paul McGann, managing partner of Brass, says: “These are exciting times for shopper marketing at Brass as technology unlocks on-the-go marketing and more brands shift spend towards the point of purchase. We have the extensive in house resources required to create multi-channel shopper campaigns that have impact and give more immediate return on investment.”
Brass is a full-service, communications agency with a client list which includes FMCG and retail brands such as ASDA, Quorn, Kellogg’s, Ribena, Kinder Surprise, Slumberdown, Mission Foods and Superbreak.