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Shopper marketing trends 2020

Darren Keen, CEO International Markets at The Mars Agency, runs through the seven key trends which will shape the shopper marketing landscape over the next 12 months....

2020: Cutting through a year of sport (without the sponsorship fees)

Tom Sugg, Partnerships and Business Development Director at Brand Culture, shares how brands can make the most of colossal events without infringing on the strict...