Category: News

Julius Meinl encourages friends to co-write poems in exchange for 2-for-1 coffee

In a bid to help people harbour meaningful connections in an increasingly digital world, Viennese coffee roasters Julius Meinl is helping bring people together “in...

Alpen gives away free limited edition tins with packs of muesli

Alpen, the UK’s number one muesli brand, has unveiled the return of its popular limited-edition tins, which will be given away for free with every purchase of big bag...

ES Devlin and Google create a fluorescent red poetry-reciting lion at Trafalgar Square

From 18th to 23rd September, one of Trafalgar Square’s iconic lion statues was joined by an additional florescent red lion to promote London Design Festival. The...

Pringles sets to deliver gifts this Christmas

From October this year, Pringles will launch a ‘Free Present with Every Can’ promotion where customers can redeem a free gift with every 200g can they purchase....

Play, imagination and creativity… the secret to brand storytelling in travel retail

Hamilton Sargent, Contentainment & WDFG Account Manager at Blackjack Promotions explains why great storytelling works so well in the airport retail environment....

Deadpool 2 brought back Blockbuster to the UK

Blockbuster Video recently made a nostalgic return to the British high street this month thanks to Ryan Reynolds’ wisecracking superhero Deadpool. A brand new...

Jaguar launches bespoke personalised remix software in collaboration with Dua Lipa

Jaguar have kicked off a new experience-driven campaign in Amsterdam, with a pioneering music and technology collaboration with global music sensation Dua Lipa. At the...

Green and Black’s launch sampling campaign to introduce new ‘Velvet Fruit’ chocolates

Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of...

What I learnt from nearly a decade of working on European marketing campaigns

Leonie Walker, General Manager at Mando gives advice on how to master a Pan-European promotion. The first thing I learnt, is that time flies by! From starting as an...

Mugler drives influencers to in-store events in decorated taxis

Blue 449, MPL, Posterscope, and Taxi Media have rolled out a striking new campaign to launch Mugler‘s new Aura Mugler Perfume range that sees a fleet of specially...