Category: Uncategorised
Win Trips With Chips! Birds Eye & Jet2holidays Bring the Sunshine to Supermarket Freezers
Birds Eye are bringing fun and sun to supermarket freezers with ‘Win Trips With Chips’. Created by Cat Among The Pigeons, this major on-pack promotion teams up with...
Momentum Worldwide Appoints its First-Ever Chief AI Officer
Global experiential agency Momentum Worldwide announces the appointment of Jason Alan Snyder as its first-ever Global Chief AI Officer, marking a transformative move in...
TRO & Brompton Gear Up to Celebrate 50 Years with London World Championship
Iconic British folding bicycle manufacturer, Brompton, has appointed experiential marketing experts, TRO, to deliver the Brompton World Championship in London this...
Raise the Bar. Make Your Mark. Enter the IPM Awards 2025
The IPM is delighted to open entries for The Awards 2025! After another remarkable year of creativity, innovation, and impact in promotional marketing, we are excited to...
TRO Launches BYD’s Sealion 7 With Immersive UK Brand Experience
Experiential marketing experts, TRO, were recently chosen by BYD (Build Your Dreams), to spearhead the highly anticipated launch of their latest model, SEALION 7, into...
Kallø Launches Innovative In-Store Experience at Waitrose to Celebrate Breakfast Range
Kallø, the ‘naturally different’ food brand from Ecotone UK, is marking its entrance into the breakfast category with an exciting new in-store experience, building...
Why the Marketing Industry Would Benefit from Embracing a Breatholution
Breathwork has exploded in popularity in the west this last decade, and what was considered a quirky woo woo technique has...
NeoCurrency Joins the IPM Bringing Digital Rewards to Global Audiences
We’re pleased to welcome NeoCurrency, a leading digital reward provider, into the IPM community. With a catalogue of 2,000+ reward options spanning 50 currencies in...
Reg&Co and Ingenuity’s Brand Partnerships Division Come Together and Rebrand as Reg&Partners
The Ingenuity Group acquired Reg&Co in March 2024 to bolster its brand partnership offering, with the two agencies aligning themselves closely and working together...
Activation & Tilda Serve Up New Year Rice-olutions Campaign
January often comes with a shift in consumer habits—out with indulgence and in with healthier choices. Tilda’s latest campaign, ‘New Year’s...
