Partnership Marketing

November 2019

The LEGO Group unveils the Twelve Rebuilds of Christmas at famous London hotel

Creativity has been brought to life in brick-form at The Savoy after The LEGO Group unveiled the Twelve Rebuilds of Christmas.  A rewrite of The Twelve Days of...

Untitled design (2)

Mastercard announces long term partnership with Goodwood Festival of Speed

Mastercard, one of the world’s most active sponsors of major sporting events, has today announced a thrilling long-term partnership with Goodwood Festival of Speed. In...

Airbnb IOC Olympic (2)

Airbnb and IOC Announce Major Global Olympic Partnership

Airbnb joins the TOP program and will support the sustainability objectives of the Olympic Movement.  Economic opportunity for Olympic and Paralympic athletes to...

Sipsmith Paul Smith

Sipsmith Gin collaborates with Paul Smith to re-dress their London dry gin bottle for Christmas

The colours of the Artist Stripe, have given new life to Sipsmith’s London Dry Gin bottle in time for Christmas. For this limited edition collaboration, two Smiths are...

McDonald's Christmas Ads (2)

McDonald’s introduces ‘Archie The Reindeer’ in new festive reindeer ready campaign

This year the star of the McDonald’s Christmas Advert is ‘Archie the Reindeer’ , a loveable reindeer brought alive by one girl’s imagination. The advert was...

Boden festive campaign

Boden festive campaign celebrates UK hospital staff as the real stars of Christmas

In a Christmas video creative, released today (view here), Boden raise a glass to the real stars of Christmas; the men and women of the healthcare service who will be...

Untitled design (1)

London Eye announces headline sponsorship with lastminute.com

The world-famous London attraction will launch brand new sponsorship with IPM Member, lastminute.com, from February 2020. The UK’s most popular paid-for attraction,...

Whistl

2,000 users sign up to Whistl Leafletdrop tool

Whistl Doordrop Media, the market leader in audience targeting and leaflet services, has reported that 2,000 SME’s have signed up to, Leafletdrop their on-line leaflet...

anti-bullying

Instagram launches anti-bullying week campaign with Cybersmile

Instagram today launches its ‘Banter or Bullying?’ campaign with anti-cyberbullying charity Cybersmile, to mark the start of Anti-Bullying Week (11th-15th...

mountain dew

Mountain Dew teams up with Call of Duty for on-pack promotion

Mountain Dew® has teamed up with Call of Duty® game series to give UK gamers and Mountain Dew fansDouble Experience Points (XP) for the highly anticipated release of...