Category: News

The extraordinary benefit of delivering a positive prize experience

Sophie Chambers, Director at Cloud Nine Incentives, explains how a positive prize winning experience can ensure consumers brand loyalty and positive brand reputation. ...

Vogue partner with Garnier, Dyson and Laura Mercier for beauty event

For the second year running Vogue House will be opening its doors for Five Days of Vogue Beauty – a programme of experiential and immersive events...

Hendrick’s Gin and Space create Launderette experience

Creative agency, Space, has developed a experiential campaign to bring premium gin Hendrick’s unconventional world to life this summer. The portal is a nod to...

Grey Goose hosts summer cocktail experience in Convent Garden

Grey Goose has popped up in Covent Garden’s East Piazza, inviting consumers to celebrate moments big and small throughout the summer. Delivered and built by agency,...

Pop-up Pokémon center to open in London this October

The Pokémon Company International is excited to announce its plan to open a special pop-up Pokémon Center retail in London this October. Located in Westfield...

Major sponsorship deal puts historic Axbridge Pageant on the road

Enable Promotional Marketing is providing a package of funding and expertise in support of one of the UK’s most famous community pageant, the Axbridge Pageant in...

The benefits of partnership on-pack promotions

Joanne Schofield, Shopper Group Account Director at Brass Agency, shares how to deliver successful on-pack promotions within a set budget.  They say a problem shared...

Amplify creates Victorian-inspired gin palace for Sipsmith festival activations

Amplify has been tasked with helping Sipsmith Gin develop a festival presence inspired by the gin palaces of the 1820s. The activation, which runs at three festivals...

Campo Viejo brings to life pink fountain to celebrate its new rosé wine

This August, Campo Viejo, brings the vibrancy of Spain to the South Bank, London for one day only on Thursday August 15th. The star of the show will be the Campo Viejo...

Desperados ignite the party with paintworks this festival season

Desperados invite festivalgoers to trial a complimentary, unique body marbling experience at selected UK festivals this summer. The Desperados Paintworks festival...