Category: News
UK Advertising Industry launches Export Month
This March, the Advertising Association – alongside partners from its Promote UK group, including the Department for International Trade (DIT) and the IPA – is...
IPM to host sessions at the Event Production Show 2019
The IPM is an Association Partner of the Event Production Show and sole sponsor of the Brand Experience Theatre – a unique presentation and networking space...
IPM introduces three new categories for the Awards 2019
As part of the evolution of the IPM Awards, the IPM has announced the introduction of three new categories for 2019. The new categories have been carefully designed to...
Deliveroo and Snog create Valentine’s Day oyster fro-yo
In time for Valentine’s Day, Deliveroo is teaming up with Snog – makers of organic, fat-free frozen yoghurt – to craft the world’s first...
Shell partners with Jamie Oliver to launch new food range
Shell and Jamie Oliver have joined together to offer great food on the go. They appointed creative agency, HRG (UK), to help bring bigger and better choice to over 500...
Is 2019 the year medium sized agencies grow up?
According to the third annual JFDI New Business Barometer, the definitive guide to new business trends in the UK advertising and marketing agency world conducted by...
British Airways creates two-tier experiential fanzone at Twickenham
CSM Live has designed, produced and is managing a two-tier fanzone, with bars and rugby challenges, for British Airways at Twickenham. It will help to celebrate their...
Different Dog hosts live cookery demo at pet trade show
Brand experience agency, The Brave Few, recently brought healthy dog food start-up, Different Dog, to pet trade show PATS at Sandown, on 10th and 11th February 2019. ...
Valentine’s Day retail sales set to hit £853m, up 7.8% on 2018
New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 38 percent of UK shoppers are...
Kraft Heinz appoints Live & Breathe to lead UK integrated shopper marketing
The Kraft Heinz Company, the world’s 5th largest food and beverage company, has brought in shopper marketing specialist Live & Breathe to run its entire UK...
