Category: News

Mars has launched its Sweet Sundays on-pack promotion for the fifth year running, offering consumers free cinema tickets for Sunday screenings.

Mars ‘Sweet Sundays’ back

Mars Chocolate UK has launched its Sweet Sundays promotion for the fifth year running, offering consumers the chance to collect codes from packs and trade them in for...

Kevin Bacon plus various football greats are promoting the fact that EE customers are being offered six months free access to BT Sport channels.

Bacon backs EE BT Sport App

Kevin Bacon and a host of football greats are appearing in EE’s latest TV ad, promoting the fact that EE customers are being offered six months free access to BT Sport...

Palmer’s Coconut Oil Formula Hair Care range is running an integrated campaign offering fans the chance to star as a model in its next magazine advert.

Palmer’s #HairOnPoint push

Toiletries and cosmetics brand Palmer’s is marking the relaunch of its award-winning Coconut Oil Formula Hair Care range with an integrated digital and press campaign...

Co-op is running a campaign embracing the British summer's unpredictability and helping customers do the same, with a charity link to the British Red Cross.

Co-op Unpredictable Summer Menu

Co-op is running a campaign embracing the unpredictability of the British summer and helping customers do the same. The retailer is asking Facebook fans to help...

Sky Arts has appointed tpf to build and manage a website for a new series which tests the art knowledge of the British public.

Sky Arts fakes challenge

Sky Arts has appointed tpf to build and manage a website for a new series which tests the art knowledge of the British public. Fake! The Great Masterpiece Challenge is...

Kerry Foods is offering consumers a free download from a wide selection of songs from Universal Music with promotional packs of Attack A Snak or Cheestrings.

Kerry ‘free music’ promo

Kerry Foods is offering consumers a free download from a wide selection of songs from Universal Music with promotional packs of Attack A Snak or Cheestrings. The new...

Nissan to give away special gold-wrapped all-electric Nissan LEAF cars to its athlete ambassadors who win gold at the Rio 2016 Olympic and Paralympic Games.

Nissan Leaf cars for GB Gold winners

Nissan will give away special gold-wrapped all-electric Nissan LEAF cars to its athlete ambassadors who win gold at the Rio 2016 Olympic and Paralympic Games. The...

Christian Hausammann, Global Loyalty Director at Snipp Interactive, explains why customer retention matters in any loyalty program

Retaining customers is a priority

Christian Hausammann of Snipp Interactive looks at how brands invest time and money in customer acquisition but neglect to invest in customer retention. A significant...

Maria Sze, Managing Director at whynot! thinkpeople, has some advice for independent retailers on how to survive and prosper

Growing convenience stores

Maria Sze, Managing Director at whynot! thinkpeople, has some advice for independent retailers on how to survive and prosper I love my local shop. Apart from stocking...

Hendrick’s bus-and-tonic rides

Hendrick’s Gin is offering London commuters the chance to drink a selection of cocktails and enjoy a cucumber macaron as they tour London in a classic Routemaster...