Category: News

Virgin Atlantic and Delta Air Lines run The Joint Venture pop-up pub

Virgin Atlantic and Delta Air Lines have transformed The Old Crown Public House on New Oxford Street, Holborn into The Joint Venture pub, a new pop-up serving 230 US...

Burts Chips hosts South West adventure online platform

This summer, Devonshire snack brand Burts Chips is on a mission to help tourists and residents discover the beauty of the South West of England with adventures and...

Basketball fans flock to Westfield London for ‘NBA Crossover’

Basketball fans flocked to Westfield London on Friday 10th and over the weekend for ‘NBA Crossover.’ The free exhibition brought the music, fashion, art and...

Warner Brothers Records launch Dua Lipa playlist generator

Creative technology agency Modern English have launched a facial recognition playlist generator for music sensation, Dua Lipa. The ground-breaking new web-app called...

The Magnum Pleasure Store hosts Instagram photography masterclass

Magnum ice cream’s world-famous Magnum Pleasure Store, this year located in London’s borough of Chelsea, is a hub for diverse events this summer –...

Mr Kipling unveils life-sized BFG statue made of cakes

At the end of July, food artist, Michelle Wibowo, unveiled one of Roald Dahl’s most beloved characters; The BFG, made entirely from Mr Kipling cakes. The sculpture was...

The Laughing Cow marks brand relaunch with ‘Snack Like You’ pop-up café

Popping up at London’s Spitalfields Market on Friday 10th and Saturday 11th August, Bel UK’s The Laughing Cow ‘Snack Like You’ café marks the...

Maker’s Mark announces craft-inspired bartender workshops

Maker’s Mark, the premium handcrafted American whisky, is working with agency White Label to launch its 2018 UK bartender engagement programme, The Makers. The...

Coca-Cola ‘Chill Zone’ in Vue, Westfield

In partnership with Coca-Cola European Partners and Vue Entertainment, integrated agency LIFE has launched the ‘Coca-Cola Chill Zone,’ a fully immersive...

What promotions can learn from loyalty programmes

YouGov, a market research and data analytics firm, and Mando-Connect, a specialist Partnerships and Rewards Agency, have commissioned the largest ever study into what...