Category: industry

Online marketing’s missing link

David Tymm of i-movo argues that digital coupons and vouchers can be the final link that completes online promotional campaigns Like those wearing sandwich boards...

Dreamland Margate, the UK's oldest amusement park, has appointed Brand & Deliver to run seasonal sponsorship and awareness-driving brand partnerships.

Dreamland appoints Brand & Deliver

Entertainment partnerships specialist Brand & Deliver has been appointed by Dreamland Margate, the UK’s oldest amusement park, to devise and manage a...

Jo Coughlin of Mediator Communications reports back on the IPM’s first ever Partnership Marketing Conference, Creating the Perfect Blend

Partnership Marketing: the perfect blend

Jo Coughlin of Mediator Communications reports back on the IPM’s first ever Partnership Marketing Conference, Creating the Perfect Blend In an ever-changing marketing...

Independent integrated marketing agency Toucan has appointed Kevin Frost, formerly Group Creative Director at Momentum London, as Creative Partner.

Toucan names Frost Creative Partner

  Independent integrated marketing agency Toucan has appointed Kevin Frost, formerly Group Creative Director at Momentum London, as Creative Partner. Frost has over...

Julie Selby of Selby Marketing Services explores how clients and fulfilment houses can best work together to build effective and creative promotions

Can Fulfilment be Fulfilling?

Julie Selby of Selby Marketing Services explores how clients and fulfilment houses can best work together to build effective and creative promotions As a ‘fulfilment...

Promotional Marketing readers can get a 20% discount off tickets for the Advertising & Marketing Law Conference. Speakers include the ASA's Guy Parker.

Advertising & Marketing Law Conference

Promotional Marketing readers can get a 20% discount off the ticket cost for the Advertising & Marketing Law Conference taking place next week in London, where...

Global brand experience agency Jack Morton Worldwide appoints Dina Green as VP, business director and Andrew Thomas and Nate Thompson as creative directors.

Jack Morton Worldwide London key hires

Global brand experience agency Jack Morton Worldwide has made three key senior hires in its London office covering the agency’s core areas of client relationships and...

The IPM has joined with The Partnership Panel for a one day conference, Partnership Marketing: Creating the Perfect Blend, on April 22nd 2016 in London.

IPM Partnership Marketing Conference

The Institute of Promotional Marketing has joined with The Partnership Panel for a one day conference titled Partnership Marketing: Creating the Perfect Blend, bringing...

Vodafone UK has appointed brand experience agency FreemanXP as the lead agency to activate its sponsorship of Capital’s Summertime Ball this summer.

Vodafone UK appoints FreemanXP

Vodafone UK has appointed brand experience agency FreemanXP as the lead agency to activate its sponsorship of Capital’s Summertime Ball this summer. FreemanXP will...

Pizza Hut has appointed marketing and technology company Inspired Thinking Group (ITG) to provide print and artwork services for its UK restaurants.

Pizza Hut appoints Inspired Thinking Group

Pizza Hut Restaurants has appointed Birmingham-based marketing services and technology company Inspired Thinking Group (ITG) to provide print and artwork services for...