IPM Bitesize

Cat Among The Pigeons creates Lucky Dinners on-pack promotion for Wasabi

Promotional marketing agency Cat Among The Pigeons has created a major on-pack instant win campaign for Wasabi, the UK’s No.1 oriental chilled ready meal brand....

PrettyGreen Acquires PinPoint Media 

Expanding PrettyGreen’s integrated communications service offering with AI-enabled Paid Social, Search and Content Marketing ...

Absolut Vodka takes over Charing Cross Tube station in bold tribute to Keith Haring’s iconic Absolut artwork

For two days only, Londoners will find themselves travelling through history and art. The ticket hall and escalators at Charing Cross, one of the capital’s busiest...

Staffwise Launches Retailwise as Experiential Retail Gains Ground

Retailwise, a new platform brought to you by leading SaaS specialists Staffwise, comes at a moment when UK marketing budgets are recovering and brands are doubling down...

Nemiroff Serves Up Premier League Promotion That’s Top of the Table

Nemiroff is turning supermarket shelves into stadium seats with a new campaign that celebrates the beautiful game. In partnership with IPM Members Activation, this...

Momentum Worldwide Creates ‘Heathrow Sounds’ A New Immersive Music Experience For Heathrow

Global experiential agency Momentum Worldwide UK have created a new immersive music experience for Heathrow. Designed to help travellers relax and reset at the airport,...

TRO Launches Activate Live! A New Creative Production Division Bringing Bold Brand Ideas to Life

Leading experiential marketing agency TRO has announced the launch of Activate Live, a specialist creative production division designed to transform big ideas into...

Activation Brews a ‘Proper’ On‑Pack Promotion with St Austell Brewery

“Win a Taste of the South West” bottles Cornish heritage, foodie fandom, and a dash of instant‑win theatre, creating a campaign as packed with flavour...

RPM Transitions to Employee Ownership Trust

Independent brand‑experience agency RPM has become an Employee Ownership Trust (EOT), handing majority ownership to the employees who “power the agency every day,”...

Galbani Brings to Life Viral Dishes with Pop-Up Burrata

Number one Italian cheese brand, Galbani is putting a cheesy twist on the UK’s favourite viral recipes with the launch of its pop-up Burrata Bar. Doors will open in...