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Takumi, a new app which matches brands with Instagram influencers for marketing, claims Instagram is more powerful than Facebook, YouTube and Twitter.

Takumi links brands with Instagram influencers

Instagram is now more able to influence consumer behaviour than Facebook, Twitter and even celebrities, according to research published to mark the launch of Takumi, a...

Richmond Sausages brand is launching a £3m integrated ‘Sausages & Chip’ campaign offering 200,000 toy locating microchips as prizes.

‘Sausages & Chip’ from Richmond

Kerry Foods’ Richmond Sausages brand is launching a new £3m integrated ‘Sausages & Chip’ campaign, giving families the chance to win one of 200,000 microchips...

Peperami is giving fans a chance to win a Rolls-Royce by showing the world how they roll – literally.

Peperami offers Rolls-Royce prize

Peperami is giving fans a chance to win a Rolls-Royce by showing the world how they roll – literally. As part of a Facebook and Twitter social media campaign to launch...

Heinz 'Heartwarming Heroes'

Heinz ‘Heartwarming Heroes’ campaign

Heinz has launched a new £5m ‘Heartwarming Heroes’ campaign with both a consumer-facing element and a competition for pubs, restaurants and other food outlets. Pubs...