Voxi, the new ‘youth’ mobile network powered by Vodafone is offering customers the chance to claim a free 12 month Time Out More dining membership.

Time Out More is a brand new dining membership which provides access to exclusive offers and experiences. It was created after research* found that people are bored of restrictive 2-for-1 offers at large chains. Instead they’d prefer value-added extras like a complimentary drink or dessert at independent restaurants and pop-ups, or money-can’t-buy experiences like the best seat in the house or queue jumps.

With 18-24 year olds admittedly eating out on average of 28 times per month, (UK average is eight) and the Voxi network targeted at the under 30 market, this promotion creates the perfect synergy between consumers and their lifestyle demands.

Daniel Lambrou, head of youth and mass segments at Vodafone, explains, “Our core insight was ‘give us stuff that’s free and really easy, but make it stuff that’s relevant to my life. If you give me 10% off a random service that I’m never going to use, I will disengage with it’,”

The offer is available to eligible Voxi customers who click the promotional link in their account between the 26th February and 26th March 2019. Customers will be shown a code which they then use to register and activate their Time Out More membership.

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Vodafone recently launched the #VodafonePocketCinema, which invited shoppers at the Birmingham Bullring to take a seat in giant comfy deck chairs, devour some popcorn and enjoy great content on a cinema screen made from over 100 mobile phone handsets. The experience was delivered by creative agency, Haygarth, in order to encourage visitors to learn about Vodafone’s new Red Entertainment Plan.

From August 16th to 19th, brand ambassadors offered phone demos and encouraged visitors to use the bespoke photobooth. Anyone that shared their photo online using #VodafonePocketCinema was in with a chance to win prizes from a pair of on-ear Bluetooth headphones to a Bluetooth Speaker. Additionally, Vodafone offered free popcorn to anyone that brought a cinema popcorn box from the stand into the nearby Vodafone store.

The epic cinema screen is an exciting first for Vodafone. Haygarth partnered with Syndicut to seamlessly play 105 cuts of content to create one epic viewing experience for visitors to the stand.

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