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		<title>Col Sanders as romantic hero in KFC US Mother’s Day promo</title>
		<link>https://www.promomarketing.info/col-sanders-romantic-hero-kfc-us-mothers-day-promo/</link>
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		<pubDate>Tue, 09 May 2017 09:53:43 +0000</pubDate>
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					<description><![CDATA[<img width="150" height="150" src="https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-150x150.jpg" class="webfeedsFeaturedVisual wp-post-image" alt="To celebrate Mother’s Day in the US, KFC is giving away a free romance novella, ‘Tender Wings of Desire’, featuring founder (and now brand character) Colonel Harland Sanders as the love interest." style="display: block; margin-bottom: 5px; clear:both;max-width: 100%;" link_thumbnail="" decoding="async" srcset="https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-150x150.jpg 150w, https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-45x45.jpg 45w" sizes="(max-width: 150px) 100vw, 150px" /><p>To celebrate Mother’s Day in the US, KFC is giving away a free romance novella, ‘Tender Wings of Desire’, featuring founder (and now brand character) Colonel Harland Sanders as the love interest. The company has made the novella available as an e-book, which can be downloaded for free for a limited time on Amazon.com. KFC also plans to [&#8230;]</p>
<p>The post <a href="https://www.promomarketing.info/col-sanders-romantic-hero-kfc-us-mothers-day-promo/">Col Sanders as romantic hero in KFC US Mother’s Day promo</a> appeared first on <a href="https://www.promomarketing.info">IPM Bitesize</a>.</p>
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										<content:encoded><![CDATA[<img width="150" height="150" src="https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-150x150.jpg" class="webfeedsFeaturedVisual wp-post-image" alt="To celebrate Mother’s Day in the US, KFC is giving away a free romance novella, ‘Tender Wings of Desire’, featuring founder (and now brand character) Colonel Harland Sanders as the love interest." style="display: block; margin-bottom: 5px; clear:both;max-width: 100%;" link_thumbnail="" decoding="async" srcset="https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-150x150.jpg 150w, https://www.promomarketing.info/wp-content/uploads/2017/05/KFC-Tender-Wings-of-Desire-1600-45x45.jpg 45w" sizes="(max-width: 150px) 100vw, 150px" /><p>To celebrate Mother’s Day in the US, KFC is giving away a free romance novella, ‘Tender Wings of Desire’, featuring founder (and now brand character) Colonel Harland Sanders as the love interest.</p>
<p>The company has made the novella available as an e-book, which can be <a href="https://www.amazon.com/dp/B0713XG522/ref=sr_1_1?ie=UTF8&amp;qid=1493818158&amp;sr=8-1&amp;keywords=tender+wings+of+desire">downloaded for free for a limited time on Amazon.com</a>. KFC also plans to surprise 100 fans on Facebook with the chance to win dinner and a hard copy of the book.</p>
<p>The novella is being given away for free with the KFC $20 Fill Up, which includes eight pieces of Extra Crispy Chicken, a large coleslaw, four biscuits and two large helpings of mashed potatoes and gravy.</p>
<p>George Felix, director of advertising for KFC U.S., said: “The only thing better than being swept away by the deliciousness of our Extra Crispy Chicken is being swept away by Harland Sanders himself. So this Mother&#8217;s Day, the bucket of chicken I get for my wife will come with a side of steamy romance novella. Dinner is taken care of and she&#8217;ll have the time to escape her busy schedule.&#8221;</p>
<p>Set in Victorian England, the novella follows rebellious Lady Madeline Parker, who finally feels like she is in control of her life after running away from Parker Manor and a loveless betrothal. When she finds herself swept into the arms of Harland, a handsome sailor with a mysterious past, she realizes she cannot control how she feels. Madeline must choose between a life of order and a man of passion.</p>
<p>Mother&#8217;s Day in the US falls on the second Sunday in May every year (so in 2017 it is May 14) and is KFC&#8217;s best-selling day of the year. The restaurant chain says it sees a 40% sales jump, serving about 380,000 families each year on Mother&#8217;s Day.</p>
<p>KFC Corporation, based in Louisville, Ky., is the world&#8217;s most popular chicken restaurant chain and is a subsidiary of Yum! Brands, Inc.</p>
<p>&nbsp;</p>
<p>The post <a href="https://www.promomarketing.info/col-sanders-romantic-hero-kfc-us-mothers-day-promo/">Col Sanders as romantic hero in KFC US Mother’s Day promo</a> appeared first on <a href="https://www.promomarketing.info">IPM Bitesize</a>.</p>
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