Category: News

Booking.com announces the recreated Men in Black™: International Headquarters in London

Just in time for the release of Men in Black™: International, due in cinemas worldwide from 14 June, Booking.com has teamed up with Sony Pictures to present an...

How we embrace change – a watershed moment for brands

Jo Hudson, Planning Director at PrettyGreen shares how brands and agencies can embrace change to open up new opportunities. Following the high fat/sugar/salt (HFSS)...

Renew Life appoints Ready as lead creative agency

Probiotic supplement brand, Renew Life, has appointed Ready as their lead creative agency in the UK. Owned by global consumer goods giant The Clorox Company, Renew Life...

Global experiential agency TRO sets out big ambitions with new strategic leadership and expansion of creative offering

TRO, the leading brand experience agency, has announced two key appointments in response to the increasing client demand for experiential to play a greater role in the...

Big brands get behind 23rd National BBQ Week

Back for a record-breaking 23rd time, National BBQ Week will encourage consumers to go for the grill, become Better BBQ’ers and enjoy some Gastro-grilling at the start...

Jägermeister reveals national ‘Mix it up for summer’ serve campaign

Jägermeister has unveiled a new nationwide 360-degree campaign to drive awareness of the brand and its new hero serve, the Jägermeister Mule, backed by a marketing...

Pukka Pies appoints Haygarth

Pukka have appointed Haygarth as their new shopper marketing agency. They will lead all related activities across retail and food service channels, as part of Pukka’s...

ASA and CAP Annual Report 2018 – online cases outnumber TV by almost 3:1

The Advertising Standards Authority (ASA) and Committees of Advertising Practice (CAP) Annual Report 2018 published yesterday reveals that more ads have been amended or...

Soreen gets set for summer with new on-pack promotion

Leading British manufacturer of the nation’s favourite malt loaf, Soreen, has announced an exciting new on-pack promotion that offers consumers the chance to win a new...

eBay brings its Retail Revival programme to life in the UK

The world’s biggest online marketplace, eBay, has launched a campaign that brings its Global Impact programme, Retail Revival, to life in the real world. The...