Category: experiential

Prestige Flowers creates special bouquets to raise money for Barnardo’s

Prestige Flowers, which has supported Barnardo’s since 2012, has vowed to continue raising money by creating a special range of bouquets in honour of the charity. For...

Cadbury Roses opens chocolate florist in Soho, London

To remind people of the power of saying ‘thank you’ properly, and encourage people to do it more often, Cadbury has opened ‘Thanks a Bunch’, a flower shop with...

Selfridges celebrates revamped Beauty Hall with luxury pop-up

Live experiences agency WRG, a division of The Creative Engagement Group, has put together a luxury pop-up installation to celebrate the opening of the newly refurbished...

First Bus Scotland puts ‘bus in a box’ in experiential activation

First Bus Scotland has delivered a first for Glasgow by unveiling the world’s largest ‘model’ bus in the city’s famous George Square. The ‘bus-in-a-box’...

Air Canada is running a pop-up restaurant serving gourmet versions of Canada’s national dish, Poutine, inspired by a selection of the airline’s destinations, for the second year running.

Air Canada showcases destinations with ‘Poutinerie’ pop-up

Air Canada is running a pop-up restaurant serving gourmet versions of Canada’s national dish, Poutine, inspired by a selection of the airline’s destinations, for the...

What happens to the festival industry in a year when the greatest show on earth, Glastonbury, takes a year out, asks Orla Ryan of ignis

2018… a fallow year for UK festivals?

What happens to the festival industry in a year when the greatest show on earth, Glastonbury, takes a year out, asks Orla Ryan of ignis When Glastonbury, a festival the...

Jägermeister in Big Chill pop-up forest takeover for London Cocktail Week

German alcoholic drink Jägermeister, official sponsor of London Cocktail Week 2018, is showcasing the complexity of its 56 herbs and spices with a collection of...

Samsung is showcasing its high-tech washing machine, the QuickDrive, in a new campaign targeting men, after research found that 75% of men are suffering from ‘FODA’, a male condition involving Fear Of Domestic Appliances, and 63% admit to being completely stumped when trying to work out washing machine settings and laundry care symbols. Credit: Joe Pepler/PinPep

Samsung reinvents iconic sculptures to help men face domestic appliance fear

Samsung is showcasing its high-tech washing machine, the QuickDrive, in a new campaign targeting men, after research found that 75% of men are suffering from ‘FODA’,...

To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with the help of ‘food alchemists’ Bompas & Parr, at Kachette in Shoreditch from 11th to 13th October.

Tesco Finest celebrates 20th birthday with Bompas & Parr edible exhibition

To mark the 20th anniversary of Tesco Finest, the retailer’s premium, own-brand food range, Tesco is inviting food-lovers to a free immersive exhibition, curated with...

Beck’s marks launch of new label designs with event and partnership with Print Club London

Beck’s beer, is launching six brand new label designs as part of its “Be Kreativ” campaign. The launch of these new labels will also be supported by a partnership...