Category: experiential
OREO sparks playful connections with first fashion collection
Jan 14, 2020
The world’s favourite cookie, has revealed its first ever fashion collection, created in collaboration with three European influencers. The initiative was developed in...
Initials launches immersive driving experience to celebrate Abarth’s 70th anniversary year
Jan 14, 2020
This weekend Initials, the independent creative agency, launched The Takeback, a one-off, escape room style driving experience for Abarth, part of FCA, to celebrate the...
Brewdog opens the world’s first alcohol-free beer bar
Jan 09, 2020
BrewDog this week opened the world’s first alcohol-free beer bar in London. Located just behind Old Street roundabout in the Bower Development at 211 Old Street, EC1V...
Tesco Christmas markets return for third year running with N2O
Dec 19, 2019
Award-winning experiential marketing agency N2O is once again delivering festive cheer for Tesco customers with its Bavarian-style Christmas markets. Back for 2019, the...
Savvy delivers the goods with first augmented reality game for a convenience retailer
Dec 18, 2019
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...
Dior delivers festive entertainment and inspiration at Paddington and Heathrow
Dec 16, 2019
On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington...
62 winners announced for the IMC European Awards 2019
Dec 13, 2019
62 winners have been selected in this year’s IMC European Awards for Integrated Marketing Communications, representing 24 agencies from 7 countries. Ireland took the...
Logic Vapes brings Limited-edition vaping device to adult vapers
Dec 12, 2019
Logic Vapes hosted an exclusive launch for their limited-edition Logic Compact Crystal vaping device. The ‘Vape Vault’ launched in London last Thursday and will be...
A massive city-wide Treasure Hunt returns as Manchester’s Finest 12 Doors of Christmas is back!
Dec 11, 2019
One of Manchester’s biggest social media platforms, Manchester’s Finest, have today launched their ’12 Doors of Christmas’ campaign – a...
New beauty brand RAWR launches flagship London store with celebrity bash
Dec 10, 2019
RAWR, formerly Lashious Beauty, today announces the opening of its flagship store on London’s Rathbone Place, following a star-studded launch party to celebrate the...