Category: Charity
Wrap Up London campaign against cold-related winter deaths enters its eighth year
Raising awareness of charity Hands On London’s 8th annual coat collection, Wrap Up London, brand experience agency Sense is extending the campaign across the UK by...
Movember research reveals the lack of friendships damaging men’s health
New research launched by the Movember Foundation reveals nearly half (47%) of men feel they are unable to confide in friends about their problems, compared to 63% of...
Movember is back this year to support men’s health
This November, the Movember Foundation returns with its annual month-long fundraiser challenging men across the UK to grow a moustache to raise awareness and funds for...
Air Canada showcases destinations with ‘Poutinerie’ pop-up
Air Canada is running a pop-up restaurant serving gourmet versions of Canada’s national dish, Poutine, inspired by a selection of the airline’s destinations, for the...
Cadbury partners Royal British Legion for WW1 Dairy Milk Remembrance Bar
Cadbury is marking the centenary of the end of the First World War, which takes place on November 11th 2018, by releasing a limited edition Cadbury Dairy Milk...
Baxters announces ‘souperb’ Macmillan fundraiser
Baxters Food Group will be donating a proportion of sales from its Favourites soups to its charity partner Macmillan Cancer Support, marking the food brand’s 150th...
Barefoot’s ‘Bare Your Sole’ campaign champions diversity through people’s quirks
Barefoot Wine & Bubbly is again running its successful #BareYourSole roadshow campaign across the UK during July. Now in its third year, the activity, which sees a...
Lucozade and TBK Group sparkle at IPM Awards 2018 Gala Dinner
Lucozade and TBK Group collected the trophies for Brand Owner of the Year, Agency of the Year and the coveted Grand Prix Award at The IPM Awards 2018 last night, the...
smp wins Pakistan education charity social account
The Citizen’s Foundation UK, the UK arm of a major Pakistan-based charity, has appointed shopper marketing agency smp as its UK lead social media agency to drive...
Room for one more on the brandwagon?
Jul 11, 2018
Too many major brands are coming late to the party and/or delivering paper-thin token gestures in their ‘show’ of support for causes, says Ciara Garratt of global...