Walkers on pack offer

Walkers has launched a 2 for 70p on pack offer for 10 weeks across 9 of its leading Walkers Crisps bags.

The promotion is available on 34.5g standard bags including, Cheese & Onion, Ready Salted, Salt & Vinegar, Prawn Cocktail, Worcester Sauce, Roast Chicken, Smokey Bacon, Steak & Onion and Pickled Onion.

Jon Kyle, impulse sales director for Walkers, says: “With consumers continuing to demand great tasting flavours as well as seeking out leading brands on promotion, this fantastic 2 for 70p offer across the Walkers standard bag range is a must stock for retailers, allowing them to compete on value with bigger stores and multiples. To maximise shopper awareness and drive incremental category sales retailers should stock the full range of flavours and create strong in-store displays using impactful point of sale materials which are available free of charge.”