Colgate is giving Facebook fans money-off coupons to redeem against new manual Colgate 360° toothbrushes

UK consumers are now saving £5.70 a month each with coupons, making the total £2.3 billion a year

Heinz Salad Cream has launched a £2 million ‘Bring on the Zing’ marketing campaign aiming to appeal to a younger audience

TCC, the global specialist in retail marketing programs, has appointed Neil Macgeorge from EE as global marketing director

Pinky vodka will be running an exclusive Spring/Summer subscription offer for Cosmopolitan magazine via an in-store neck tag promotion.

Kenco is running a digital couponing campaign offering consumers 75p off Kenco Millicano at major supermarkets

Levi Roots is offering consumers the chance to turn musical notes into bank notes this summer in a nationwide on-pack promotion

Integrated below the line agency whynot! has been commissioned by Britvic UK to enhance Pepsi’s brand visibility and consumer engagement within the leisure channel.

Premium Spanish wine brand Campo Viejo brought Barcelona to London's South Bank during its ‘Streets of Spain’ festival over the May Bank Holiday

iris has been appointed to handle retail and shopper marketing for Nestlé’s Kit Kat brand after a four-way pitch.

Blue Chip Marketing has appointed Vinney Ashurst to the role of head of shopper marketing.

Homebase is rolling out a customer research programme to speed up the collection of feedback and insights

Waitrose is running its first ever first full-scale email coupon campaign, kicking off today (March 22nd 2013), using Coupons.com.

Valassis, the UK’s leading coupon company, has appointed Brendan McKeown as IT director.

Heineken has appointed integrated agency Space to support the launch of Bulmers Cider Bold Black Cherry and Bulmers Cider Pressed Red Grape

Caribbean food brand Levi Roots is rewarding Facebook fans with a digital coupon

UK consumers redeemed 448 million coupons in 2012, worth £1.6bn, according to Valassis

Tesco hopes to trump Sainsbury’s Brand Match coupon-at-till scheme with the launch of a new price comparison coupon offer covering both branded and own label products.

Shopping management and cash back platform Shopitize is seeking to recruit 100,000 new users in the next three months

M&S is targeting Mothers’ Day shoppers at Westfield White City shopping centre with the world’s first ever QR code made out of flowers.

Bel UK has recruited Alesha Dixon as the face of its Mini Babybel Red Nose Day 2013 campaign, which invites people to ‘Tell a Cheesy Joke’.

Magnum is promoting its Pleasure Pots variant by giving out 5,000 coupons through a new social media campaign, #GrabaSpoon.

The launch of Coke Zero Cherry is being supported with ASDA in-store activity, sampling and online on the ASDA website, ASDA Facebook page and Coke Zone

Health and fitness nutrition brands Maxitone and Maximuscle have appointed Circle Agency to deliver experiential events across the brand portfolio.

Consumer payments network Payzone has rolled out i-movo’s Secure Digital Voucher across the whole of the UK.

Twinings is running a New Year in-store campaign bringing the brand’s ‘gets you back to you’ message to shoppers at the start of 2013.

UK children’s fresh food brand, Little Dish, has signed up with Shopitize to use its brand-to-consumer cashback mobile couponing service.

SCA Hygiene’s Velvet Facial Tissues brand is running a ‘Make Winter Wonderful’ campaign throughout the winter which offers consumers the chance to win £2,000 toward their winter fuel bills.

McDonald’s UK has today (09/01/13) launched a long-term campaign, Happy Readers, which will see millions of popular books given away to families.

84% of consumers are planning to use a promotion when carrying out their Christmas food shop.

Technology brands are not engaging in enough in-store activity, according to new research amongst consumers.

88% of consumers now plan their shop prior to visiting a supermarket, according to new research from Coupons.com UK & Europe

McLelland’s Seriously Strong Cheddar brand has launched a cross-brand on pack promotion offering customers 50p off Seriously Strong Spreadable.

Vimto is running a promotion for its Weight Watchers Soft Drinks range in the New Year which will include money-off coupons and sampling activity.

Eight of the UK's supermarket chains have agreed to abide by a set of principles drawn up by the OFT to make sure that price-based promotions are fair to consumers.

Software company Aldata has launched the Aldata Omni-Shopper Suite, complete with an app which retailers and FMCG manufacturers can use to track and respond to changes in shopper behaviour and expectations.

Oliver Felstead, managing director, Coupons.com UK & Europe, argues that FMCG brands and retailers are missing out by not taking advantage of the growth in the number of consumers researching and pre-planning their shopping trips

Dialogue has now aligned with Grey Advertising to offer brands a fully-integrated service under one roof.

Kellogg’s and United Biscuits have become the first brands to sign up and trial Shopitize’s mobile couponing service

Sainsbury's is trialling a new service that lets customers scan items as they shop using their mobile phone, then pay at the till without unloading their trolley or bags.

Video games and systems, baby toys and mobile phones are the three product categories where social media has the biggest influence, a new study finds.

UK restaurant chain Harvester has signed up to be one of the first UK advertisers to distribute mobile vouchers using Apple Passbook.

McCain Foods is using bus shelter posters which print out coupons when consumers ‘high-five’ moulded giant hands.

Whyte & Mackay will be running ads including a £5 money off voucher for its Jura single malt and Glayva liqueur in a series of print and online executions in The Sun over the winter months.

Limited Space, which provides Out-Of-Home media in UK shopping malls, is launching a new network called Suspended Media.

Shopitize, which offers an online platform which consumers use to manage their shopping spending, is offering UK FMCG brands the opportunity to try its mobile couponing service for free.

Chilean wine brand Casillero del Diablo is launching National Supperclub Month.

Carlsberg is teaming up with Sky Sports to run a 10 week long prize draw campaign which exclusively targets customers shopping in convenience stores.

Wright’s Baking Mixes has linked with Rainbow Trust Children’s Charity to sponsor its flagship fundraising event, ‘The Big Hour Cake Sale’.

Tesco has opened the UK’s first interactive virtual grocery store, in Gatwick’s North Terminal, letting travellers use their mobiles to select and buy groceries.

The UK’s largest coupon and voucher services provider, Valassis, has appointed Clareville to handle its PR. The COGS Award winning agency won a competitive pitch to manage B2B media activity for the company.

Shopper marketing specialist MARSY&R has appointed Simon Spicer as channel leader, heading up the agency’s channel function.

Soft drinks brand SodaStream is carrying out a nationwide tour of key shopping centres as part of its summer sampling activity.

Healthy snack brand Bear has launched its first integrated marketing campaign to encourage families to get into the ‘Grrreat Outdoors’ and to try its pure fruit Bear Yo Yo’s for the first time.

Organic baby food brand Ella’s Kitchen has launched a new Facebook marketing activity, ‘Spin to Win’, created by integrated agency Billington Cartmell with support from secure digital coupons provider Coupons.com.

Pick & mix confectionery brand Candyking is offering consumers the chance to claim one free Cineworld cinema ticket voucher by purchasing two medium cups of pick & mix from participating retailers.

UK shoppers redeemed nearly 340 million Money Off Next Purchase coupons in 2011, up from 277 million in 2010.

The use of coupon and cash back promotional mechanics by major brands has risen dramatically since 2005 according to research by Fotorama.

Vodafone has taken a controlling stake in Invitation Digital Limited (IDL), the parent company of UK online and mobile offers aggregator vouchercloud.

Valassis Ltd has signed a partnership agreement with Mobilize Systems, creator of mobile coupon and voucher solution Shop Scan Save.

Fixed fee company Mando, part of WPP, is organising a free seminar, ‘What does a mobile coupon look like?’, in central London on June 20 2012.

Produce World, one of Europe’s largest vegetable growers supplying UK supermarkets, has partnered with Valassis Ltd to run a coupon campaign promoting the versatility of leeks nationwide.

Walkers’ snack brand Sunbites is launching its biggest experiential campaign for 2012 with a roadshow backed up with a Facebook competition.

Schwarzkopf is running a social media and experiential campaign for its Schwarzkopf LIVE Color XXL and Shake It Up Foam range created by Devilfish and Tribe.

Integrated communications agency G2 Joshua has been appointed to handle Costa Coffee’s integrated account around the world, following a competitive three way pitch process managed by the RAR.

Consumers are likely to significantly increase their use of online voucher codes over the next year, according to new research conducted by Forrester Consulting for VoucherCodes.co.uk

Digital agency Refreshed Wellbeing has been appointed to develop the digital strategy for mobile and web start-up Shopitize, which lets consumers manage their weekly grocery shopping

Shopper marketing specialist MARSY&R is to roll out a UK cross-promotional campaign for Bacardi Brown-Forman Brands.

Appletiser is running 192 days of sampling to back its new ‘Sparkle on’ campaign. The £3m campaign includes digital, PR and the national sampling.

Experiential agency Brand Belief is running its first World Foods Bistro Roadshow, bringing together a number of brands under one umbrella campaign.

Irish promotional staffing specialist Casey Staff & Management Services is promoting the travel retail launch of Burberry Body Mist at Dublin airport.

Marketing agency whynot! is managing Malaysia Kitchen, a marketing and promotional campaign on behalf of Matrade, the Malaysian Trade Commission, throughout 2012.

Shopping website VoucherCodes.co.uk says the start of 2012 has been strong for the online and mobile voucher and voucher code industry.

The IPM and the BCSC are to run a breakfast seminar revealing the results of new research into experiential marketing.

Just over three-quarters (77%) of British consumers say they don’t like giving personal details to a company, unless it is through an established loyalty scheme.

Travel retail promotions specialist Blackjack Promotions is expanding its operations to three more UK airports.

Tesco is being urged to turn its back on its over-dependence on price promotions after new research suggest price is 'a valid marketing tool used badly'.

Burger King Corp is launching a nationwide customer experience programme called GUEST TRAC in the UK, in partnership with customer insight agency SMG.

Birds Eye is using Patsy Kensit in new TV advertising for its ‘Grow Your Own’ free seed on-pack promotion, which marks the relaunch of its Field Fresh frozen vegetables range.

US marketers gave out coupons to the value of $470 billion in 2011, 26% ahead of 2007, the last year before the recession hit.

Schweppes is preparing for a summer of British occasions with a campaign including the chance for consumers to win a photo shoot with a royal photographer.

Integrated marketing agency Momentum UK has been appointed as Asda’s instore event partner, to develop and execute customer ‘retailtainment’ experiences across its UK stores.

Daz is running an on- and in-pack promotion featuring athletic legend Daley Thompson, offering consumers a range of 10,000 ‘dazzling Daz rewards’ if they can find one of his ‘lost trophies’ inside a pack of Daz.

United Biscuits-owned McCoy’s Crisps is offering consumers the chance to win ultimate darts prizes weekly, including tickets to McCoy’s Premier League Darts matches and darts kit, with the overall winner getting a VIP experience at the Play-offs.

The if agency, the Manchester-based direct communications agency, is today launching a major nationwide Easter promotion for Matalan with 30 UK family beach holidays for four as prizes.

Consumers are being encouraged to say thanks to bees for their hard work in creating honey by a new campaign from UK honey brand Rowse.

Allied Bakeries’ brand Kingsmill has today launched a Kingsmill ‘Big Lunch’ national road-show tour visiting 21 locations over the next five weeks.

Dr Pepper is aiming to engage and entertain its target teen audience by expanding its popular ‘Pants or Prizes’ campaign from last year. Dr Pepper drinkers can win prizes such as an HD TV or an Xbox 360, or a pair of Dr Pepper pants or the chance to star in their very own Dr Pepper ‘Best Day of High School’ video.

Integrated marketing agency G2 Joshua has bolstered its London operation with a series of senior appointments, including Owen Catto as creative director and Matthew Stockton as global brand director.

Outsourcing specialist arvato has developed and implemented a bespoke loyalty platform for Texaco’s Star Rewards card-based loyalty programme in the UK.

The LEGOLAND Windsor Resort is launching a partnership with department store, BHS, which sees BHS customers rewarded with a ‘Kids Go Free’ entry offer for the theme park, plus the chance to win a stay at the new Legoland Windsor Resort Hotel.

Coupons.com, the digital coupon specialists, is working with P&G UK & Ireland on the P&G Capital Clean Up campaign, which is encouraging consumers to work together to spruce up London in advance of the Olympic and Paralympic Games this summer.

TNT Post, Britain’s largest private postal operator, has been appointed by Tesco to manage one of the country’s largest mail contracts, handling up to 180 million items per year.

Cadbury is launching what it claims is its first on-pack ticket package giveaway linked to the London 2012 Olympic and Paralympic Games.

Oliver Felstead, sales & marketing director of Coupons.com, gives some tips for brands exploring couponing via Facebook.

Groupon has been forced to promise the Office of Fair Trading (OFT) that it will change its business practices, after an OFT investigation

Fox’s Biscuits’ Rocky biscuit bar has linked with Alton Towers Resort for an on-pack ‘two for one’ ticket offer to promote a new attraction at the theme park – Mt. Rocky, the world’s first chocolate-based climbing wall.

Persil, Unilever UK’s leading laundry brand, has partnered with television personality Bear Grylls to launch a competition for kids to win an adventure day with the well-known explorer.

Glow Europe B.V., a Dutch-based toy and gift manufacturer, is setting up a UK division to roll out its promotional loyalty programme services, initially to target major UK retailers.

YAZOO, the milkshake brand, is launching a new through-the-line campaign targeting a young adult audience, offering a £10,000 grand prize.

Promotions in Travel Retail, maybe more than any other sector, are dominated by on the spot offers for women. Sally Alington, managing director of travel retail promotion specialist Blackjack Promotions, looks at why

Birds Eye has re-launched its entire Field Fresh vegetables, backed with a £3 million marketing campaign including an on-pack promotion offering free pea seeds.

McCain, the frozen food company, is launching a new on-pack promotion which offers consumers the chance to win a share of £190,000 by playing a Facebook game, Lucky Spuds, with the top prize being £100,000.

vouchercloud has teamed up with Diageo-owned brand Guinness to give away 10,000 pints of the stout between Saturday 10 March and Friday 16 March 2012, in the run-up to St Patrick’s Day.

Allied Bakeries is offering consumers a grow-your-own Herb Garden kit in a new on-pack promotion for the Allinson brand.

American Express card holders in the US can now earn discounts from a range of retailers and other partners by linking their cards with their Twitter account and then sending out tweets about AmEx endorsed offers.

The Soft Drinks category has seen two consecutive years of strong growth, despite the challenging economic conditions, according to Coca-Cola Enterprises (CCE).

Italian cheese brand Galbani is inviting Great Britain to ‘Celebrate the Italian Way’ in the run up to the nation’s summer of festivities – complete with an Italian spin on a British icon, the double-decker Routemaster bus

McCain Foods, the UK’s leading frozen potato brand, has appointed Blue Chip Marketing to create and implement a range of promotional activities for its oven chip range.

Bord Bia, the Irish Food Board, is promoting its Quality Assured Beef with a ‘Grasstronomy Farm’ campaign created by integrated marketing agency, Spinnaker.

Morrisons is targeting consumers with what it claims is its biggest-ever promotion, with 250,000 Disney soft toys to be won instantly in-store and the chance to win VIP family holidays to DisneyLand Paris as part of the theme park’s 20th anniversary celebrations.

Pleasure is the biggest factor in consumer brand choice, accounting for nearly one in four buying decisions, according to new research from branding consultancy Creston Unlimited.

FMCG agency Fountain Marketing has created sponsorship, social media, compeitions and experiential activity for client Capricorn Somerset Goats Cheese

Momentum Worldwide has made a number of executive appointments within its European and UK operations.

Italian supermarket chain Conad saw average spend on fruit and vegetables increase by 14% and item value went up by 11.7% during a recent short-term promotion featuring children’s collectable characters the ‘Goodness Gang’.

INITIALS Marketing, the independent creative communications agency, has restructured its board and made a number of promotions as part of its growth strategy for 2012.

Feel Good Drinks is running what it claims is its largest ever on pack promotion, a competition offering the chance to win a VIP overnight trip to London and tickets for four to see Mamma Mia!

Snacks brand Feasters taps CRM and unique code specialist Hive for Asda-exclusive year-long on-pack competition

Customer loyalty specialist agency TCC and Latvian retail group Narvesen have recently trialled mobile proximity marketing via NFC as part of a loyalty program.