Customer loyalty specialist agency TCC and Latvian retail group Narvesen have recently trialled mobile proximity marketing via NFC as part of a loyalty program.

Confused.com has unveiled a new promotion with Nectar, where customers will receive 1,000 Nectar points for every car insurance policy they buy through Confused.com.

Strada is working with MePlease to launch a next generation mobile and social loyalty programme nationwide.

William Grant & Sons has appointed integrated communications agency Brand Advocate as its global digital and CRM agency for Hendrick’s Gin. The appointment comes after a four-way competitive pitch.

BETDAQ, the Dublin-based betting exchange operator, is launching a rewards program for its members, created by Stockport-based promotional marketing specialists Lifestyle 360.

IKEA are re-launching their welcome programme in the UK and Ireland to increase customer loyalty.

Nectar has teamed up with Adpoints to conduct a three-month trial to reward collectors for viewing ads online.

Dr. Oetker is set to launch two new promotions for the Chicago Town Deep Dish and TAKEAWAY sub-brands.

Candyking, the UK market leader in pick & mix confectionery, has launched its first ever major consumer promotion offer.

Esso is launching a collectibles promotion featuring six exclusive LEGO vehicles.

This month 25 of Nectar's eShop partners are offering double, triple and even quadruple points on selected purchases, as part of Nectar's biggest online bonus points promotion ever.

Crayon has launched an all new integrated rewards programme for British Gas.

Leading loyalty programme Nectar plans to rally the nation with the launch of an integrated marketing campaign.

Consumers are sitting on £5.2 billion worth of unused loyalty card points, according to a study commissioned by the Subway chain which today launched its Subcard Loyalty Scheme.

Customer loyalty specialist, AIM Solutions, has partnered with Telefónica O2 Ireland to devise and implement its new b2c ‘Treats’ initiative.

Telegraph Media Group (TMG) has introduced a new loyalty programme for its subscribers, Telegraph Subscriber.

Burger King is backing the launch of its Tendercrisp Premium Chicken burger with a fully integrated marketing campaign including a ‘disloyalty scheme’ which rewards consumers for ‘playing away’ from beef and buying the Tendercrisp Burger instead.

Sit-up channels – operator of digital home shopping channels bid tv, price-drop tv and speed auction tv is extending its agreement with The Rocket Marketing Group . Rocket is to be the sole provider of discount and benefits membership programmes for a further three years.

Henderson Group, owners of the SPAR and VIVO franchises in Northern Ireland, has teamed up with The Continuity Company (TCC) to offer European flights, discounted airport parking and up to 60% off hotel accommodation anywhere in the world.

The company behind the Nectar loyalty programme has apologised to customers after an exceptional response to a promotion meant it was unable to supply all the promised rewards. Loyalty Management Group UK was caught out by unexpected demand for a free “pamper treat” instead of an “adventure” experience in a giveaway for cardholders.