Hackett is offering its customers the chance to win the Aston Martin V8 Vantage Coupe when they make a qualifying purchase from the new Hackett London Spring/Summer collection.

There are four levels of entry, allowing customers who spend £200 or over the chance to win Aston Martin Racing merchandise. Those that spend £350 or over in store will be entered into the draw to win an Aston Martin Experience driving day and £450 or over could win two VIP tickets to Le Mans to cheer on the Aston Martin Racing team.

Every customer who spends £650 or over in a participating Hackett store, within the promotional period will be entered into the global prize draw where one person will win the ultimate prize, an Aston Martin.

This promotion celebrates the relationship between Hackett, Aston Martin and Aston Martin Racing, and allows Hackett customers the chance to win exclusive and rare rewards in return for making a purchase.

The purchase linked promotion is running in over 70 Hackett stores and concessions in ten global markets, as follows: UK, Ireland, France, Spain, Germany, Netherlands, Belgium, Switzerland, Kuwait and UAE.

Hackett's managing director, Vicente Castellano, says: "This is our first global promotional campaign. Aston Martin has never before allowed one of its cars to be given away by a partner in this way. The race is truly on for Hackett customers to win these amazing prizes."

Hackett has appointed BSTREET London to run its first global retail promotional campaign.

BSTREET's managing director, Nigel Owens adds: “We are proud to be working with such an “Essentially British” brand in Hackett London, to deliver a global retail world first across multiple marketing disciplines.

“True British luxury and style have always been the inspiration behind Hackett London, so it seems fitting to offer customers a car built on the same defining qualities. Desired the world over, the Aston Martin V8 Vantage Coupe marries power, beauty and soul to produce a discerning example of modern automotive design.”

The campaign will be run from Hackett's London headquarters and will also include each Hackett store revealing the new Spring/Summer collection alongside promotionally themed store windows, in-store point of sale, campaign microsite (www.hackettastonmartin.com), online advertising and social media activity on Facebook and twitter.

The promotion ends on 15 April 2012, after which Hackett London customers will find out if they have won a once in a lifetime Aston Martin or Aston Martin Racing prizes.