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Walkers take Sunbites ‘Once bitten, flavour smitten’ on the road

Walkers’ snack brand Sunbites is launching its biggest experiential campaign for 2012 with a roadshow backed up with a Facebook competition.

Listed in: Road shows   Online   Competitions and Prize Draw    [more »]

Canon taps Denny Bros for Euro 2012 promotion

Canon is using Denny Bros and SCA Packaging Print & Supply Chain Solutions to deliver print for its ‘Power to Celebrate’ UEFA EURO 2012 promotion.

Listed in: Company news   Competitions and Prize Draw    [more »]

Coca-Cola runs UEFA 2012 integrated campaign including ticket give-away

Coca-Cola Great Britain (CCGB) is celebrating the 2012 UEFA European Football Championship with a new integrated campaign.

Listed in: Competitions and Prize Draw    [more »]

Elastic creates Love GB – Love Great Beer campaign for Greene King

Specialist alcohol marketing agency Elastic has created a new 'Love GB – Love Great Beer' campaign for Bury St Edmunds-based brewer Greene King.

Listed in: Competitions and Prize Draw    [more »]

McCoy’s offers 3D TV prizes in footie themed promotion

United Biscuits (UBUK) is launching a new football-themed promotion for its McCoy’s snack brand this summer in the UK and the Republic of Ireland.

Listed in: Online   Competitions and Prize Draw    [more »]

Win Levi Roots’ guitar and barbecue

Integrated marketing agency, Spinnaker, has created a social media campaign for AB World Food’s brand Levi Roots, which includes a competition to win an acoustic guitar signed by Levi Roots himself.

Listed in: Online   Competitions and Prize Draw    [more »]

Schweppes plays up British roots and Diageo partnership for great British summer celebrations

Schweppes is preparing for a summer of British occasions with a campaign including the chance for consumers to win a photo shoot with a royal photographer.

Listed in: Competitions and Prize Draw    [more »]

Peugeot launches new 208 with ‘Let Your Body Drive’ campaign featuring Dubstep sensation Marquese Scott

Peugeot is backing the UK launch of its 208 model – which the car maker says is its most important launch for a decade – with a multichannel campaign led by INITIALS Marketing.

Listed in: Road shows   Online   Competitions and Prize Draw    [more »]

Budweiser on-pack offers VIP FA Cup Final tickets

Consumers are being offered the chance to win VIP FA Cup final tickets in a major on-pack promotion to celebrate AB InBev UK’s Budweiser sponsoring The FA Cup.

Listed in: On-pack   Online   Competitions and Prize Draw    [more »]

Global Brands launches 'Ultimate VKend' competition

Drinks business Global Brands is running a promotion for its VK brand which it claims is offering every VK consumer a prize, with the total value of the prizes on offer set at £4.5m.

Listed in: Competitions and Prize Draw    [more »]

if Agency creates Matalan Easter prize promotion

The if agency, the Manchester-based direct communications agency, is today launching a major nationwide Easter promotion for Matalan with 30 UK family beach holidays for four as prizes.

Listed in: Competitions and Prize Draw    [more »]

Dr Pepper revives Pants or Prizes campaign

Dr Pepper is aiming to engage and entertain its target teen audience by expanding its popular ‘Pants or Prizes’ campaign from last year. Dr Pepper drinkers can win prizes such as an HD TV or an Xbox 360, or a pair of Dr Pepper pants or the chance to star in their very own Dr Pepper ‘Best Day of High School’ video.

Listed in: On-pack   Online   Competitions and Prize Draw    [more »]

Initials puts together radio ad campaign for Big Jubilee Lunch

INITIALS Marketing has created a radio campaign for Eden Project’s 2012 Big Lunch – which this year is called The Big Jubilee Lunch and is endorsed by Buckingham Palace – which is running on Heart FM until mid-April.

Listed in: Experiential   Online   Competitions and Prize Draw    [more »]

Holiday Inn recruits Aardman's Pirates

Holiday Inn has joined Aardman and Sony Pictures’ pirate crew for a promotion that links the hotel brand with the cinema release of The Pirates! In an Adventure with Scientists from March 28 2012.

Listed in: Online   Competitions and Prize Draw    [more »]

STIHL £1m promotion encourages consumers to ‘get the professionals in’

Outdoor power tool specialist STIHL is investing £1 million in a major seasonal sales promotion campaign for the UK market to drive footfall and sales across its network of over 600 specialist STIHL Dealerships.

Listed in: Competitions and Prize Draw    [more »]

Feel Good Drinks join Aardman's Pirates! crew

Feel Good Drinks has partnered with upcoming animated film, The Pirates! In an Adventure with Scientists!, for its largest ever on pack promotion.

Listed in: On-pack   Competitions and Prize Draw    [more »]

Cadbury ‘Golden voucher’ London 2012 Olympic and Paralympic Games promotion

Cadbury is launching what it claims is its first on-pack ticket package giveaway linked to the London 2012 Olympic and Paralympic Games.

Listed in: Competitions and Prize Draw    [more »]

Trebor Olympic 2012 tickets promotion

Mint brand Trebor is offering 19 consumers the chance to win a VIP trip to the London 2012 Olympic and Paralympic Games through an on-pack promotion called the Trebor Baton of Sweet Success.

Listed in: Competitions and Prize Draw    [more »]

Shloer in first-ever on pack promotion

Adult soft drinks brand Shloer, owned by Merrydown plc, is running its first ever consumer on-pack promotion which is being backed by a £1 million prize fund and a high profile TV advertising campaign.

Listed in: Competitions and Prize Draw    [more »]

McDonald's Monopoly 2012 launches

The UK’s biggest promotion, the McDonald’s Monopoly campaign, kicks off for 2012 on 21 March at 11.00am, with prizes worth millions of pounds on offer.

Listed in: Online   Competitions and Prize Draw    [more »]

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