SPAR UK is launching its second national Cider Event in stores following the success of its first ever Cider Festival promotion in August 2011.

OgilvyAction has created an immersive ‘Fantasy Experience’ to mark the Selfridges debut of luxury lingerie collection Triumph Essence.

Hackett is offering its customers the chance to win the Aston Martin V8 Vantage Coupe when they make a qualifying purchase from the new Hackett London Spring/Summer collection.

FMCG agency Fountain Marketing has created sponsorship, social media, compeitions and experiential activity for client Capricorn Somerset Goats Cheese

Wrigley is launching What’s Next? – a highly targeted and interactive promotion which uses blippar technology.

Italian supermarket chain Conad saw average spend on fruit and vegetables increase by 14% and item value went up by 11.7% during a recent short-term promotion featuring children’s collectable characters the ‘Goodness Gang’.

Red Bull has teamed up with Formula One for a £2 million marketing campaign which sees a new app, TV ad, in-store campaign with new packs and the chance for consumers to win summer internships with the Red Bull Racing Team.

Carlsberg, the Official Beer of the England Football team and the UEFA EURO 2012 tournament, has unveiled its off-trade packs which features an on-pack promotion.

Sainsbury’s is today (13 February) introducing a new incentive for Nectar card holders who use their Nectar points to book flights with easyJet, by providing a rebate on the points they spend.

Weekly free magazine Sport is handing out Star Wars ‘light sabres’ on the streets of London today (10 February 2012).

Feel Good Drinks is running what it claims is its largest ever on pack promotion, a competition offering the chance to win a VIP overnight trip to London and tickets for four to see Mamma Mia!

A 20 second TV and cinema ad for the new Cravendale Muppets on pack promotion will premiere on ITV tonight (6 February 2012) during Coronation Street.

Mars is launching Win a Million Moments, an on-pack promotion offering customers the chance to win and choose from a prize fund of over £13 million of prizes.

Essence digital have been tasked by Syco to create a digital pre-release campaign for music artist and producer, Labrinth, or Timothy McKenzie.

REL Field Marketing announced today that it has been selected by Molson Coors to support its increased field marketing activity throughout the multiple grocer and impulse channels.

MAOAM has joined forces with SNO!Zone, The Snowboard Asylum and Signal Snowboards, to launch a competition that will see one winner hitting the slopes on their own, personally designed snowboard.

Actimel is launching a new on-pack promotion which gives consumers a helping hand by promotional offering of a free helping hand gift with every purchase.

Walkers is kicking off a multi-million pound campaign with the launch of three mystery flavours where consumers could win three £50,000 prizes if they correctly identify the flavour names.

On 1 February 2012 Perfetti Van Melle’s mint brand, Smint, will offer consumers the chance to win an iPad every day until the 30th April 2012.

From April and running throughout 2012, Capri-Sun is sponsoring satellite TV channel 4Music.