Galaxy indulges women to mark leap year
Mars UK is targeting women with a promotion for its Galaxy brand this month, encouraging them to make the most of the extra leap-year day. Throughout February, it is giving away indulgent experiences through competitions in magazines and newspapers and online.
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Newspaper boosts sales with flight promotion
Media Wales, part of Trinity Mirror, is this month offering readers of the South Wales Echo a voucher for a return European flight to readers who collect eight out of 10 tokens. Provided by Discover Promotions, it offers a choice of nine destinations.
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Cineworld card launched for incentives
Filmology, the movie promotions arm of marketing group P&MM, has launched Cineworld’s Unlimited Pass into the incentives market. It entitles recipients to unlimited access to 73 Cineworld sites for 12 months plus other benefits.
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