Customer acquisition and loyalty specialist, Applied Intelligent Marketing (AIM), is launching Dream Deals a unique programme that enables clients to offer lifestyle rewards to consumers.

Dream Deals allows retailers, brands and organisations to offer consumers one card that guarantees savings for a full 12 months on hotel breaks, health and beauty treatments, dining, holidays and days out.

The compact loyalty solution offers all the benefits of a dining card, hotel card, days out card, health and beauty card and holiday card all in one. The programme has a fully interactive website – www.dream-deals.co.uk.

AIM can also provide a managed solution to deliver Dream Deals to a client’s audience by branding the card and website with the client’s branding and logo.

By monitoring consumer usage patterns, Dream Deals allows marketers to engage in ongoing communication by offering monthly tactical offers tailored to suit the profile of the consumer.

Dream Deals features a wide range of lifestyle offers and such is the strength of the Dream Deals concept that major brands have already partnered with the scheme including Bannatyne Spa, Holiday Inn, Crowne Plaza, Thomas Cook, P & O, Malmaison, Loch Fyne and Hi-Life Diners Club.