Retail group New Look has launched e-codes into the corporate rewards, motivation and incentives marketplace.

American Express card holders in the US can now earn discounts from a range of retailers and other partners by linking their cards with their Twitter account and then sending out tweets about AmEx endorsed offers.

Music download specialist fairsharemusic.com has launched into the corporate reward and incentives arena with a range of gift cards and e-gifts.

Theatre Tokens, the theatre gift voucher scheme run by The Society of London Theatre (SOLT), saw sales of almost £10million in 2011.

PizzaExpress has entered the corporate incentives arena. PizzaExpress for Business is a newly created reward and motivation specialist, supplying gift cards and electronic-rewards to corporate users across the UK and Republic of Ireland.

House of Fraser gift cards are to be offered in an exclusive deal to Tesco Clubcard holders throughout December 2011.

Independent cinema chain, Apollo Cinemas has launched a new Christmas gift voucher campaign this month aimed at cinemagoers across their 14 UK locations.

House of Fraser has joined forces with PrePay Solutions to launch the House of Fraser Recognition Reward Card.

SVM Europe has joined the UK Gift Card and Voucher Association (UKGCVA), the trade body representing the UK’s £4 billion voucher, gift card and stored value solutions industry.

Virgin Experience Days has added a choice of fresh flower bouquets to its range.

Cineworld has launched a digital cinema voucher programme in partnership with Filmology, the UK’s specialist in movie and marketing promotions.

Mobile discount app giant vouchercloud has appointed the UK’s first dedicated director of Christmas to oversee their festive money-off promotions.

Red Letter Days has unveiled a new online voucher, Red Letter Days Lifestyle, which is the first solus voucher to incorporate the traditional offering of a high street voucher as well as thousands of options to meet the demands of today’s consumer.

The UK Gift Card and Voucher Association (UKGCVA), the trade body representing the UK’s £4 billion voucher, gift card and stored value solutions industry, has elected John Bohan of Marks and Spencer and Kevin Lake of Countdown as its new Co-Chairs.

Customer acquisition and loyalty specialist, Applied Intelligent Marketing (AIM), is launching Dream Deals a unique programme that enables clients to offer lifestyle rewards to consumers.

Entertainment specialist retailer HMV and sister company Fopp are partnering with PrePay Solutions – the UK and Europe's leading prepaid services company, to further develop their electronic gift cards programme.

Smartbox is aiming to help brands engage with health-conscious consumers by offering an exclusive Zen & Spa Smartbox.

SVM Europe have launched a ‘Preference’ reward solution which gives the recipient the opportunity to decide a reward of their choice.

The recognition and incentives division of business services company, Grass Roots has launched the UK’s first exclusive multi-brand dining voucher, called Restaurant Choice.

Love2reward has been selected to develop the only multi-choice reward mechanic for the new Mail Rewards Club, which is currently being tested in Scotland and launched with Heavyweight TV advertising.